Marketing and Brand Development Specialist

1 month ago


Vaughan, Ontario, Canada Vitasoy North America Inc. Full time

Job Summary:

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We are seeking a skilled Marketing and Brand Development Specialist to join our team at Vitasoy North America Inc. This role will be responsible for developing and executing marketing strategies to drive brand growth and customer engagement in the US and Canada markets.

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About Us:

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Vitasoy North America Inc. is a leading manufacturer and distributor of plant-based beverages and food, with a strong presence in the US and Canada. Our company values sustainability, social responsibility, and innovation, and we are committed to promoting healthy lifestyles through our products.

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Responsibilities:

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  • Develop and implement holistic marketing campaigns to drive brand awareness and customer engagement">
  • Take ownership of tactical executions for marketing activities across both the US and Canada markets">
  • Support the Marketing Manager in the development, execution, and analysis of VNA's Marketing Strategy">
  • Manage and liaise with media agencies and third-party vendors to ensure flawless execution of media campaigns">
  • Lead US and Canada communication plans, including media planning, asset development, and in-store marketing collateral">
  • Assist in building and maintaining an annual marketing calendar, tracking, and reporting on the status of activities">
  • Implement plans efficiently, collaborating with cross-functional teams to ensure seamless project execution">
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Requirements:

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To succeed in this role, you will need:

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  • 3+ years of relevant marketing experience, either agency or brand-side">
  • Bachelor's degree in marketing, communication, or business administration">
  • Valid G driver's license">
  • Experience with events, digital marketing, and e-commerce is an asset">
  • Proficiency in monitoring, tracking, and managing marketing budgets">
  • Excellent skills in MS Office, including knowledge of


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