Communications and Digital Marketing Coordina

6 months ago

Halifax, Canada Oceana, INC Full time

Reports to: Director of Digital and Campaign Communications
- Type: Full time
- Location: Flexible with preference for Halifax or Toronto
- Expected Start Date: ImmediatelySummary
- Oceana Canada is an independent charity committed to rebuilding Canada’s oceans by winning science-based policy victories that increase biodiversity and abundance. We have successfully campaigned to ban single-use plastics, end the shark fin trade, make rebuilding depleted fish populations the law, improve the way fisheries are managed and protect marine habitat. Oceana Canada is part of the largest international advocacy group dedicated solely to ocean conservation. Globally, Oceana has won more than 200 policy victories for marine life and habitats. From stopping bottom trawling in sensitive habitat areas to protecting sea turtles from commercial fishing gear, our victories represent new hope for the world’s oceans.-
Principal duties and responsibilities
- Lead communications for a core Oceana Canada advocacy campaign, in collaboration with a campaigner, including developing a communications plan and executing on tactics that support campaign goals.
- Manage projects across interdisciplinary teams, including developing communication strategies, overseeing workbacks, incorporating edits and meeting project deliverable timelines.
- Lead design and video production, both managing projects in-house independently and working with external vendors as appropriate.
- Lead Oceana.ca updates, including adding blogs, refreshing the homepage and adding new campaign material, working closely with a digital team to implement SEO best practices.
- Write, edit and design compelling content for Oceana Canada’s digital channels, including video, working with external vendors as needed to produce content.
- Create educational and entertaining content that prioritizes community engagement, including content for Oceana Canada’s Marine Life Encyclopedia and Educational Resources.
- Collect and analyze digital metrics and keep tracking systems up to date. Support producing monthly reports to inform campaign strategies.
- Source and catalogue image and video assets, ensuring proper crediting and usage.
- Support in managing budgets, receipts and coding expenses and hours.
- Stay abreast of ocean news, events and digital best practices.
- Other duties as needed.

**Requirements**:

- Degree in digital marketing, communications or related field, or comparable work experience.
- One to three years of digital marketing experience.
- Excellent analytical skills and experience with digital analytics and reporting.
- Expertise in content creation and design, both creating and working with vendors.
- Creative problem-solver with well-developed organizational skills.
- Extensive experience collaborating with cross-functional teams and leading project coordination across them.
- Strong project management experience.
- Excellent verbal and written communicator, including presenting concepts, editing and proof reading, and attention to detail.
- Interest in ocean conservation, advocacy and change-making. French language proficiency an asset.
- Oceana Canada is an equal opportunity employer. In accordance with the _Accessibility for Ontarians with Disabilities Act _, support will be provided in the recruitment process and accommodations for disabilities will be provided on request wherever appropriate. All offers of employment are conditional upon the successful completion of reference checks and a criminal background check.

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