Marketing Coordinator
2 months ago
About us:
At Marketing Guru, we’re more than just a marketing and PR firm – we’re a powerhouse of creativity, innovation, and strategy designed to catapult your brand into the spotlight Our mission is simple: help businesses like yours thrive by telling your story in a way that grabs attention, sparks conversation, and drives results. We’re a team of passionate professionals who live and breathe marketing and public relations, delivering innovative campaigns that make brands unforgettable.
Job Title: Marketing Coordinator
Location: Halifax, NS
Job Type: Full-time
Job Summary:
We are seeking a dynamic and organized Marketing Coordinator to support our marketing team in executing various marketing strategies and campaigns. The ideal candidate will have a strong understanding of marketing principles and a passion for helping to drive brand awareness and engagement. This role involves coordinating projects, managing timelines, and ensuring effective communication across departments.
Key Responsibilities:
- Assist in the development and execution of marketing campaigns, including digital marketing, social media, email marketing, and events.
- Coordinate and manage content creation for marketing materials such as brochures, newsletters, blog posts, and social media updates.
- Conduct market research to identify trends, competitive analysis, and customer preferences to inform marketing strategies.
- Support the planning and execution of events, trade shows, and promotional activities.
- Monitor and analyze campaign performance metrics to provide actionable insights and recommendations for improvement.
- Assist with the management of the marketing budget and track expenditures.
- Maintain and update the company’s website and social media platforms.
- Provide administrative support to the marketing team as needed.
Qualifications:
- Strong understanding of marketing principles and practices.
- Proficiency in digital marketing tools and platforms, including social media, email marketing, and content management systems.
- Excellent written and verbal communication skills.
- Strong organizational skills and attention to detail.
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