Communications Specialist

2 months ago

Milton, Canada OVMA Full time

**Position Description**

**TITLE: Communications Specialist**

**REPORTS TO: Manager, Communications and Public Relations**

**LOCATION: Milton, Ont. (Hybrid)**

**SALARY: $69,500-$85,000 / 35 hours per week**

**POSTING CLOSES: October 23, 2024**

The Ontario Veterinary Medical Association (OVMA) is Canada's foremost veterinary association. Our mission is supporting veterinarians’ well-being and professional growth, contributing to the advancement of animal and human health.

Thousands of veterinarians depend on us as their collective voice in the province. They also rely on us as their source for news, world-class continuing education, extensive practice management resources, mental health and wellness tools and career advice. These services have been fundamental in helping practice owners, associates and students achieve their personal and professional goals.

**Position Summary**

Reporting to the Manager of Communications and Public Relations, the Communications Specialist contributes to the development and implementation of communications and public relations activities to support the association’s initiatives and objectives. The role also provides communications and public relations support for the association’s charitable arm, the Farley Foundation.

**Responsibilities**

**1) Content Development**
- Develops, writes, and edits content for print and digital communications, including the association’s member magazine, brochures, board reports, annual reports and other materials. This also includes writing and editing services in support of other departments as needed.
- Prepares and distributes e-newsletters for OVMA and the Farley Foundation.
- Supports board members and leadership by crafting speaking notes and speeches for OVMA and Farley Foundation representatives.
- Provides maintenance and administration of OVMA’s website, and auxiliary websites, including updating content and graphics, and posting events.

**2) **Social Media***
- Oversees social media channels by engaging with the online community and creating and posting multimedia content. This includes developing a social media content calendar, scheduling posts, and identifying opportunities for further growth and engagement.
- Monitors and tracks engagement metrics to measure success of social media campaigns and optimize when needed.

**3) **General**
- Provides support to the Manager of Communications and Public Relations on all areas of the association’s communications initiatives, including developing and implementing communications projects and campaigns, and managing the corporate and charity brands.
- Oversees and develops the annual OVMA Awards Program, which recognizes excellence among members of the profession.
- Provides project management for communications initiatives and programs.
- Provides media relations support, including writing news releases, researching and drafting key messages, and responding to media inquiries.
- Provides public relations support to OVMA members, including guidance with media requests, social media best practices and responding to online reviews. Develops communications and public relations tactics and materials to support Farley Foundation events, campaigns and initiatives.

**What We Are Looking For**:

- At least five years’ experience in communications or public relations.
- Degree/diploma/certificate in communications, journalism, public relations or a related field.
- Excellent writing, editing and proofreading skills (knowledge of CP style is an asset).
- Experience managing social media platforms, including content development, strategy, best practices and managing issues as they arise.
- Familiarity with content management systems.
- Strong organizational skills with the ability to set priorities, work simultaneously on numerous tasks and meet deadlines.
- Proven capacity for initiative, creative thinking and problem solving.
- Strong project management skills with the ability to lead projects to completion.
- Ability to work collaboratively with departments, committees and external providers.
- Proficiency with Adobe Creative Cloud and graphic design/content creation/video editing tools (e.g. Canva).
- A general knowledge of executing marketing strategies/campaigns is an asset.

‍

**OVMA’s Commitment to Diversity and Inclusion**

The Ontario Veterinary Medical Association is committed to the principles of diversity and inclusion and rejects discrimination or harassment based on grounds such as race, colour, ancestry, ethnic origin, place of origin, age, creed, religion, sex, sexual orientation, gender identity, family status, marital status or disability. Every human being deserves to be treated with dignity and respect.

The well-being of our society and our profession is vital. OVMA is committed to ongoing and active promotion and maintenance of diversity and inclusion in its membership, leadership and organization; to ensuring that its services are provided without

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