Marketing Strategist

7 days ago

Vaughan, Canada MicroSpec Systems Inc Full time

**Join Our Team as Marketing Strategist: Build and Lead Our Marketing Department**

Are you a dynamic marketing professional ready to make a significant impact? Our growing company is seeking a talented Marketing Strategist to spearhead the creation and management of our marketing department.

At MicroSpec Systems Inc., we go beyond traditional registration and ticketing services. With a diverse portfolio of offerings, ranging from document management and verification systems to appointment software and self-serve kiosks, we cater to events of all sizes, from intimate conferences to large-scale trade shows with tens of thousands of attendees. Join us in shaping the future of event technology and be part of a team that continuously strives for excellence in service delivery and innovation. Join MicroSpec Systems Inc., a pioneering force in the North American trade and consumer events industry for over 35 years, as we refine and expand our Marketing initiatives.

**Key Responsibilities**:

- Develop and execute comprehensive marketing strategies to enhance brand awareness and drive sales.
- Create content for social media, newsletters, WIX website, and more.
- Build and lead a high-performing marketing team, fostering collaboration and innovation.
- Analyse market trends and consumer insights to identify opportunities for growth and optimization.
- Establish and maintain strong relationships with stakeholders, including internal teams and external partners.
- Monitor and report on marketing performance metrics, continuously refining strategies for maximum impact.

**Qualifications and Requirements**:

- Bachelor's degree in Marketing.
- Proven track record of success in marketing roles, with a minimum of two years of experience.
- Strong leadership skills with the ability to inspire and motivate teams to achieve goals.
- Excellent communication and interpersonal skills, with a knack for building relationships.
- In-depth knowledge of marketing principles, strategies, and best practices.
- Proficiency in marketing tools and analytics platforms.
- Occasional travel within the GTA to attend trade and consumer shows.

**Why Join Us**:

- Opportunity to shape the direction of our marketing efforts and make a tangible impact on our company's growth.
- Collaborative and supportive work environment where your ideas are valued and encouraged.
- Room for professional growth and advancement as our company continues to expand.
- Annual two weeks paid vacation
- Reduced work hours in the Summer (Summer hours) at full pay
- Paid time off between Christmas and New Year’s Day
- Benefit package that includes medical, dental, family, life, mental health support, etc
- Matched GRSP
- Company events and parties
- Positive workplace culture with a supportive work environment

Pay: $50,000.00-$60,000.00 per year

**Benefits**:

- Company events
- Dental care
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- RRSP match
- Vision care
- Wellness program
- Work from home

Schedule:

- Monday to Friday
- Weekends as needed

Ability to commute/relocate:

- Concord, ON L4K 3Y4: reliably commute or plan to relocate before starting work (required)

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- Marketing: 2 years (preferred)

**Language**:

- English (required)

Work Location: Hybrid remote in Vaughan, ON L4K 3Y4

Expected start date: 2024-07-15

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