Event & Campaign Specialist

5 months ago

Edmonton, Canada Drivewyze Full time

**About us**:
Drivewyze is more than just a tech company - we are a connected truck solutions leader that is revolutionizing safety and sustainability in commercial vehicle transportation. We are committed to bettering the experience of drivers, fleets, and public agencies towards a vision of zero crashes, zero fatalities and a sustainable transportation system.
We are on a mission to revolutionize highway safety and efficiency and we are looking for great talent to be part of our success story

**About the Role**:
The Campaign and Event Specialist is responsible for planning, coordinating, and executing marketing campaigns and managing corporate events and trade shows. This person is also responsible for analysing, tracking, and reporting on the success of these campaigns through CRM tools. This person will drive collaboration with key stakeholders from various departments, with a focus on Partner Marketing and Strategic Accounts.

**Location**: Edmonton
**Report to**: Marketing Director, Partner and Strategic Marketing

**Responsibilities**:

- Assist with the research, development, budgeting and execution of a strategic event plan, in coordination with various stakeholders, as well as overseeing sponsorships, opportunities for speaking engagements, hosted events, webinars, live demos, and sponsorships.
- Manage the logístical aspect of events by coordinating with third-party vendors and handling invoicing, and budget reconciliation.
- Support event evaluation and follow-up, generate lead reports, and track performance.
- Support execution of campaigns for partners and strategic sales accounts, working closely with Partner Account Managers and the Business Development team
- Contribute to development and maintenance of digital and print content.
- Track, analyze and managing the results of the events and campaigns, through creating associated campaigns through CRM tools, uploading leads, tracking and reporting on lead to opportunity progression through the funnel.
- Familiarity and experience with ABM tools

**What you bring**:

- Minimum 2-3 years of event & campaign management experience in a marketing role.
- Demonstrated success in analysing, tracking and reporting results
- Ability to collaborate with cross-functional teams, external vendors and agencies.
- Ability to manage multiple deadlines and demands and handle complex projects.
- Previous experience in writing reports, business correspondence, and procedures.
- Familiarity with content management systems, such as WordPress.
- Current and Valid Passport, as some travel to the US will be required (approx. 10%)
- Familiarity with ABM tools is a plus

We understand great talent may come from a variety of workplace experiences and backgrounds. A better future depends on new and diverse voices at the table. We'd love to hear from you

**By joining us you will enjoy**:

- Great people to work with in an inclusive and collaborative culture
- Flexible work options
- Open vacation program with unlimited vacation days
- Competitive compensation package, including benefits and employee stock options
- Opportunities to make your mark, experience growth, professional development and advancement within the company
- Employee recognition and referral programs
- Social initiatives
- virtual games and contests, pickle ball, basketball, ping pong, foosball, darts, you name your game

Work with us because you believe in what we do.
Want to be part of a team whose mission is to save lives by reducing commercial transportation fatalities? How about being part of a tech company that continues to disrupt industry with new ideas?
Although technically, we have been in business for almost 20 years, we are proud to have maintained a start-up feel with each team member acting like owners modeling our values:

- Create Exceptional Experiences. Think like a customer, colleague, partner, and stakeholder. Strive to go above and beyond and have a positive impact on others.
- Drive to Succeed. Be purposeful and accountable. Persevere through challenges and seek ways to enable success. Operate with speed, agility, and excellence.
- Empower and Lead. Take the initiative and be proactive. Identify problems quickly and help tackle them. Have a voice, share ideas and give constructive feedback. Encourage others to do the same.
- Disrupt Creatively. Be curious, explore ideas without bias, and fearlessly try new things—Foster innovation with diversity of thought. Merit ideas, not titles, and learn from failure.
- Cultivate Relationships. Build credibility and influence with integrity, honesty, and commitment. Seek win-win outcomes and lead with transparency and high ethical standards.
- Raise the Bar. Continually improve and grow. Build for the future, develop capability, and help others to learn. Take risks and aim high. Don’t iterate when you can change the game.
- Play as a Team. Navigate with genuine care, respect, and inclusiveness. Create momentum through time-saving col

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