Marketing Specialist
2 days ago
**A little bit about us**
Joining Nespresso means embarking on a unique adventure within a growing, innovative company. At Nespresso, you will learn about our passion for perfection and for the exceptional, and about our values, which are guided by this same passion: Nespresso excellence
**Position Snapshot**:
Business areas: Nespresso
Job title: Marketing Specialist - B2B
Location: Montreal, QC
**Position Summary**:
We are looking for a Marketing Specialist based at our Montreal location reporting into the B2B Marketing Manager for Nespresso. This role will be responsible for the ongoing project management and segment support of the Business-to-Business (B2B) team to drive sales of Nespresso Professional solutions. The incumbent will participate in the development and implementation of the annual marketing plan for Nespresso Professional segments.
**A day in the life of...**:
As a Marketing Specialist, you will be responsible to:
- Lead the launch of new products (e.g. new coffees, machines, accessories, etc.) to the different sales channels (direct, partners, Ecom).
- Lead the development of new offers with the objective to increase sales and acquisition.
- Lead cross-functional teams for the implementation of different programs to increase customer retention and lifetime value.
- Develop sales tools and strategies to support the direct sales team in their commercial activities (sales pitch, brochures, one pager, etc.)
- Support the National Key Account Managers in their Marketing activities, developing custom programs for their larger clients
- Manage events and sponsorship by maximising partnerships and ensuring good execution
- Measure campaigns and offers success through post-mortem and implement learnings in a pro-active way
- Manage budget and relationship with different internal and external partners
**What will make you successful**:
- University degree in Marketing, communication, commerce or related field
- Two to 3 years f experience in a similar marketing specialist role
- Experience in B2B marketing and in luxury goods is an asset
- Strong English and French oral and written skills
We have a friendly, supportive team with a coaching and mentoring environment. There are real opportunities for future development and progression - this really could be a move towards the exciting opportunity to drive strategy and build a career in marketing.
**What you need to know**
What can we offer in return? Great benefits you’d expect from a business the size of Nespresso including a comprehensive total rewards benefits package including Health and Dental benefits that start on day one as well as a Company matched retirement savings plan, Excellent training and development programs as well as opportunities to grow within the company.
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