Marketing Specialist
9 hours ago
The Marketing Specialist will be part of a team of creative and driven individuals who help push our digital marketing initiatives. This role will consist of collaborating with like-minded creatives in the Marketing department by producing marketing assets and SEO-driven content that are in-line with GURUS' guidelines and brand voice.
**What's a regular day for our Marketing Specialist...**
- Research and build out targeted audience lists based on industry verticals.
- Participate in content planning sessions to ensure maximum visibility across various channels.
- Research, write and edit engaging marketing copy for channels such as website pages, white papers, blog posts, online advertisements, videos, podcasts, and presentations, webinars.
- Managing & maintaining up-to-date information on GURUS' intranet.
**What do we value in our Marketing Specialist?**
- 2-3 years of experience in digital marketing.
- Copywriting experience is a must.
- Keen on learning new digital tools and operating new interfaces (Hubspot, NetSuite) - Previous knowledge of Hubspot is an asset.
- Passionate about advertising with an interest in staying on top of the best practices.
- Bilingualism (French and English)
- Exceptional organisational skills, detail oriented and capable of managing multiple projects while respecting deadlines.
- Knowledge of social media platforms (LinkedIn, Facebook, Twitter, Reddit, etc.)
- Functioning knowledge of SEO, Webmaster Tools & Google Analytics would be welcomed.
**What are the perks of being a GURU?**
- Be part of a team of fun and determined people, with an interest in business and technology.
- People centric culture [check out a Day in the Life at GURUS here]
- Flexible schedule and hybrid work environment
- Your well-being first: benefits program (medical & dental insurance), and health flex plan (gym memberships, ergonomics equipment, therapeutic massages, etc).
- Work culture: training programs, certifications, and opportunities for advancement in the company.
- Weekly happy hour at the office Pub
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