Technical Field Rep/trackster

1 month ago

Mississauga, Canada New Balance Full time

**Who We Are**:
Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.

**JOB MISSION**:
The Trackster is responsible for the successful execution of product training, educational, promotional, and merchandising tasks for footwear, apparel, and accessories at running specialty and/or sporting goods accounts. This role is responsible for building strong business relationships with store owners, managers, and retail sales associates to drive sell through on NB products.

The Trackster is an integral part of growing brand awareness and stimulating end-consumers to try the products on either in-store or at events. The role acts as a brand ambassador for New Balance carrying out monthly and quarterly initiatives, partnering closely with local account managers to help deliver sales goals. Additionally, the Trackster Team continues to develop engaging content and training assets to entice and excite our accounts to drive sales and increase market share via social media and training platforms like Myagi. With the current expansion of our tech running product to dealers ranging from one door running operations to big box accounts like Dicks Sporting Goods and REI, the team is fully equipped to make an impact through virtual trainings and in person visit accounts with a focused approach and direction.

**MAJOR ACCOUNTABILITIES**:

- Align with national strategy and brand goal directives from leadership.
- Act as digital brand ambassadors by helping to bridge digital messages with staff in stores.
- Develop and maintain productive, effective, and professional relationships with retail store sales staff and management
- Train Dick’s Sporting Goods associates on our technical running styles, field of play product and lifestyle offerings
- Work with and support Fleet Feet stores across the country to educate and train staff and work the sales floor alongside of them.
- Provide training to REI staff to drive strong sell through on our technical trail and road running products
- Train the Road Runner Sports team on our technical running offerings.
- Deliver training and content to Scheels staff during seasonal PK events and develop content for Scheels Footwear University
- Support local run specialty stores and take part in Cross Country and Track events as well as local race expos
- Communicate results and impact from all tech sessions and touch points to our internal team
- Stay current on industry trends, products, and communications.

**REQUIREMENTS FOR SUCCESS**:

- Two to three years of retail or sales experience required and athletic participation a plus.
- Prefer run specialty or sporting goods retail experience. Highly connected to the running channel; previous participation in races and expos is desired.
- Excellent communication & presentation skills are required.
- Frequent travel and working on weekends.
- Must be able to lift and carry sample bags or promotional event displays weighing up to 30 pounds.
- Valid driver’s license and an acceptable (as defined by NBAS auto insurance policy) driving record are required.

**Flexible Work Schedule**

For decades we have fostered a unique culture founded on our values with a particular focus on in-person teamwork and collaboration. Our hybrid model encourages rich in-person experiences, showcasing our commitment to teamwork and connection, while providing high levels of flexibility to associates. North American office-based associates are expected to come into the office on Wednesdays, with other occasional in-office days for in-person meetings and events as needed. Our offices are fully open and amenities are available across our North American office locations.

**Equal Opportunity Employer**

New Balance provides equal opportunities for all current and prospective associates and takes affirmative action to ensure that employment, training, compensation, transfer, promotion and other terms, conditions and privileges of employment are provided without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, handicap, genetic information and/or status as an Armed Forces service medal veteran, recently separated veteran, qualified disabled veteran or other protected veteran.

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