Events and Partnerships Manager

6 months ago

Toronto, Canada Solutions Petal Inc. Full time

Founded in Quebec City in 2010, Petal is a dynamic and growing company made up of over 350 enthusiasts who have developed innovative real-time care orchestration and medical billing solutions for Health Delivery Organizations. Patient self-scheduling, clinical capacity management, care coordination, physician scheduling and secure communication, all on our innovative and secure cloud platforms.

Grow your career and have a positive impact on society by joining one of the fastest growing health tech companies in Canada. Join us in our mission to empower healthcare innovators and improve healthcare differently.

**What you can expect when joining the team**

As the Events and Partnerships Manager at Petal, you will report directly to the Director of Marketing and take charge of meticulously planning and executing marketing and sales related events, ensuring their seamless success from inception to completion. This position will involve close collaboration with cross-functional internal teams, external vendors, and partners, all united in the shared pursuit of creating more awareness around Petal’s products within the Healthcare industry.

**Your daily life**

During the day, you will be led to:

- Meticulously manage Marketing and Sales events (trade shows, conferences etc.) from conception to execution, thinking of every important detail;
- Assess event proposals to determine their relevance in addressing our strategic business goals;
- Embrace creativity and originality to conceive innovative event ideas that set our brand apart and captivate our audience;
- In collaboration with other members of the Marketing team, lead and coordinate promotional activities to enhance event visibility and reach;
- Supervise and approve event materials and execution, ensuring they consistently uphold our brand standards;
- Engage in negotiations with vendors and partners to secure optimal representation and agreements;
- Select events that resonate with Petal’s value proposition and align with our business objectives;
- Plan and lead various meetings related to event projects, including production planning, pre-event consultations, and status updates;
- Organize creative brainstorming sessions to shape the vision, aesthetics, and essential elements of each event;
- Continuously monitor deliverables, promptly identifying and resolving issues to ensure seamless event execution;
- Conduct comprehensive quantitative and qualitative event analyses to extract valuable insights for future improvements;
- Efficiently manage sponsorship and partnership contracts and activities to boost brand visibility, recognition, and activation;
- Coordinate efforts with internal and external stakeholders including creative agencies, designers, content creators etc.
- Manage the budget allocated to events and effectively measure key performance indicators (KPIs) or return on investment (ROI); Stay at the forefront of industry trends, ensuring the highest quality of event concepts and execution for virtual, in-person, and hybrid events.

**Your profile**

Are you a dynamic and innovative professional, known for your capacity to think outside the box? Are you looking for the opportunity to shape creative and memorable events that make our brand stand out? Are you looking for a rewarding opportunity that offers room for growth and exploration? _The sky is the limit_ If you have:

- Experience working in a B2B environment;
- At least 10 years of relevant experience, including 5+ years in event management;
- Strong collaboration and communication skills;
- A proactive work style, demonstrating a keen sense of initiative and problem-solving;
- Strong negotiation skills with prior experience in dealing with external vendors;
- Proven experience in working closely with internal sales teams;
- The ability to skillfully manage internal demands and addressing challenging requests;
- The ability to efficiently manage multiple projects simultaneously, effectively prioritizing tasks;
- Experience in analyzing data and building reports post-event, accurately measuring generated leads;
- A strong work ethic and organizational skills, with meticulous attention to detail;
- Hands-on experience in managing online events, including webinars and conferences;
- Experience working with online event platforms;
- The willingness and ability to travel occasionally for event-related responsibilities;
- A background or knowledge of the healthcare industry (strong asset);
- Experience working in a Software or Technology company (asset);
- Since you will be interacting with various colleagues, some of whom speak only English or French, proficiency in both English and French (spoken, written, and read) is required.

**Petal's position on remote working**

In our opinion, a company cannot claim to be modern, innovative and have the well-being of their team at heart, without attempting to integrate remote working to the level that their business model allows them to. Post-p

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