Account Manager, Partnerships, Music and Live Events

7 months ago

Toronto, Canada MLSE Full time

**Company Description**
At Maple Leaf Sports & Entertainment Partnership (MLSE), we are committed to creating an inclusive workplace that is representative of our community and where all employees feel they belong and can reach their full potential. We are Canada’s preeminent leader in delivering top quality sport and entertainment experiences and one of North America’s leading providers of exceptional fan experiences. We are the parent company of the National Hockey League’s Toronto Maple Leafs, the National Basketball Association’s Toronto Raptors, Major League Soccer’s Toronto FC, the Canadian Football League’s Toronto Argonauts and development teams with the Toronto Marlies (American Hockey League), Raptors 905 (NBA G League), Toronto FC II (MLS NEXT Pro League) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League.

MLSE owns and/or operates all the venues our teams play and train in, including Scotiabank Arena, BMO Field, Coca-Cola Coliseum, Ford Performance Centre, BMO Training Ground, and OVO Athletic Centre. We also provide fans in Toronto with incredible live music and entertainment events, as well as exceptional culinary experiences through our restaurants (e11even and RS) and clubs (Hot Stove Club, ScotiaClub and Platinum Club). Through MLSE Foundation, we have invested more than $45 million into Ontario communities since 2009 and with MLSE LaunchPad, we provide a place where youth facing barriers use sport to recognize and reach their potential.

We achieve all of this through our Common Purpose - to unite and empower our employees to create extraordinary moments for our fans and each other. Come be a part of the team.

We are looking for a client-centric, partnership marketer with a passion for building and delivering outstanding campaigns to join the Global Partnerships team. Reporting to the Manager, Global Partnerships - Music & Live Events, you will focus on the strategic building and execution of music marketing partnerships on behalf of Live Nation Canada for some of the world’s leading and emerging brands.
- Lead a portfolio of integrated partnerships; build strong and trusted business relationships with senior clients through regular and proactive contact, continually seeking to elevate partnerships.
- Understand a dynamic marketing mix; including digital, social media, experiential, and print; equipped with creativity and innovative ideas.
- Provide thought leadership to partners during the ideation phase and throughout delivery; raise the bar of creativity and strategic delivery.
- Develop a deep and detailed understanding of the partners' business and competitive environment to continually deliver against business objectives for both the partner, Live Nation Canada and MLSE.
- Build and execute creative, integrated marketing solutions that deliver against partner objectives and drive affinity for music in the marketplace.
- Develop, lead and be accountable for individual partner budgets with monthly and year-end reporting requirements.
- Develop a strong understanding of Live Nation Canada’s business landscape, objectives and successfully align partner deliverables.
- Collaborate with internal and external partners cross-functionally to fulfill responsibilities, share information and execution activations.
- Utilize data to drive decision-making for program optimization and develops detailed post-mortems on programs and year-end reports.
- Proactively identify and manage critical issues; demonstrate resilience and adapt to evolving plans and strategies; where conflicting issues on partnerships arise, able to find solutions along with the internal team.

**Qualifications**:
- 3-5 years or proven related and meaningful experience in marketing, strategy and/or partnership marketing.
- Post-secondary degree or diploma within in a business-related discipline preferred.
- Driven to deliver breakthrough and compelling multi-platform marketing and digital solutions through the power of music and live events.
- Proven success in a marketing, strategy and/ or partnership marketing role with knowledge of integrated channels including Digital, Social Media, Experiential and Broadcast.
- Experience managing others with an inclusive and empathetic mindset.
- Creative self-starter, motivated by results and alert to change.
- A positive approach, incorporating integrity, confidentially and discretion.
- Shown to perform well under pressure with the ability to balance multiple priorities at the same time.
- Ability to build and maintain professional relationships both internally and externally.
- Possess a curious mindset with a desire to continuously learn and develop.
- Excellent client communication skills, presentation skills, and confidence in leading conversations.
- Responsible, accountable and solutions-focused.
- Ability to think long-term, see the big picture, strategize accordingly, and obtain buy-in at a variety of levels and across

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