Channel Development Representative

2 weeks ago


Toronto, Canada BlueCat Networks Full time

At BlueCat, we take immense pride in our award-winning culture, an integral part of our identity. We are proud recipients of several prestigious accolades, including the **"Great Place to Work"** certification. By becoming a part of our team, you not only join a company at the forefront of technology but also become an integral member of Canada's top workplaces in various categories, including **Technology**, **Today's Youth and Women**, and **Mental Health and Inclusion**.

**The Global Channels team is excited to announce a new NA position, the Channel Business Development Representative (CDR)**

The CDR will map directly to BlueCat’s US and Canadian channel teams, effectively communicating our channel messaging, and expanding our reach into the partner community. The CDR will be a highly effective internal communicator that interfaces with all internal stakeholders both at BlueCat and in the partner community, helping the channel to grow. Being a vital element of the channel team, the requirements, responsibilities, and activities for a career beginning as a CDR include the following:
**Responsibilities**

- Delivering our channel value proposition to new and existing partners in the US and Canada both live and or over Zoom
- Supporting internal BlueCat sales teams in alignment with our partners, and their field teams
- Expanding our current partner relationship by account mapping and building out organization structures of our larger more complex partners
- Helping partners navigate our partner portal, its content, as well as assisting in deal registrations
- Prospecting into partners sales teams to find new BlueCat opportunities with partners, guiding them through the process of keeping up with our innovation, new products & services and everything new at BlueCat
- Aligning both BlueCat and our Partners marketing teams, to drive demand generation programs and marketing plays
- Collaborating with other departments at BlueCat to communicate our channel strategies and projects
- Identify and engage potential channel partners aligned with our business goals
- Facilitate the onboarding process, ensuring partners are equipped with the necessary tools and knowledge to effectively BlueCat’s solutions
- Provide ongoing support and resources to enhance partner capabilities and drive mutual success
- Collaborate with partners to identify and develop new business opportunities
- Assist in joint marketing and sales initiatives to generate leads and drive revenue growth
- Maintain strong, productive relationships with partners, serving as the primary point of contact
- Address partner inquiries and concerns promptly to foster trust and collaboration
- Track and analyze partner performance metrics to ensure alignment with sales targets
- Provide regular reports and insights to internal stakeholders on channel activities and outcomes

**Qualifications**:
- Bachelor’s degree in Business, Marketing, or a related field
- Proven experience in channel development, sales, or business development, preferably within the technology sector
- Strong understanding of channel sales strategies and partner management
- Excellent communication and interpersonal skills
- Ability to work independently and collaboratively in a fast-paced environment
- Proficiency in CRM software and Microsoft Office Suite
- 1-2 years of related Sales or Sales Development experience
- Confident in calling and speaking with various levels within an organization including C-level executives
- Bonus points if you have experience booking meetings for complex and technical software / solutions
- Previous experience with CRM, preferably Salesforce, in managing your daily activities
- Hustle-and-determination; a drive to constantly improve. We are seeking a go-getter. Able to prioritize competing tasks, self-directed, bias for action.
- A can-do attitude: nothing is impossible with some creativity and flexibility

**Preferred Skills**:
- Experience with Allbound, SalesForce, Gong, ZoomInfo
- Ability to travel as needed to meet with partners and attend industry events

In addition, we offer a range of appealing perks, including:
A Professional Development Budget

Dedicated Wellness Days and Wellness Week

A Lifestyle Spending Account

An Employee Recognition Program

BlueCat is an Equal Opportunity Employer that is committed to inclusion and diversity. We also take affirmative action to offer employment and advancement opportunities to all applicants, including minorities, women, protected veterans, and individuals with disabilities. BlueCat will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation or that of other applicants.



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