Global Communications
6 months ago
Global B2B Content Writer and Communications Specialist
What We Need
Corpay is looking to hire a Global B2B Content Writer and Communications Specialist within our Marketing division. This position falls under our Corpay Cross Border line of business and is located in Toronto, ON, or London, UK. In this role, you will be responsible for the creation and execution of communications and content deliverables as outlined in the Global Marketing Plan The incumbent will support ongoing content generation and maintenance across the entire global selection of mediums and properties owned by Corpay, including websites, sales collateral, social media, thought-leadership programs and more.
The Global B2B Content Writer and Communications Specialist will support both the Marketing Team and other internal stakeholders during the creation and maintenance of regional and global projects such as product marketing and customer-facing marketing projects, ensuring adherence to the company’s verbal brand guidelines throughout all activities and communications. The incumbent further ensures that all communications within marketing activities are in line with overall strategic objectives. You will report directly to the Global Communication and Content Manager and regularly collaborate with the product team.
How We Work
As a Global B2B Content Writer and Communications Specialist, you will be expected to work in a hybrid environment. Corpay will set you up for success by providing:
- Assigned workspace in Toronto, ON, or London UK
- Company-issued equipment
Role Responsibilities
**The responsibilities of the role will include**:
- Creating a variety of content types, such as sales sheets, brochures, blog articles, case studies, white papers, interviews, video scripts, podcasts, and webcast scripts, to engage and inform our global audience.
- Developing compelling social media and digital ad copy that drives audience interest and enhances brand visibility across international markets.
- Collaborating with the Marketing Team and key stakeholders to ensure content aligns with global marketing and communications strategies.
- Supporting new product launches by generating innovative content concepts and transforming them into impactful collateral that accurately reflects the company's brand and messaging.
- Working with the Digital Marketing Team and Regional Marketing Managers to create social media content that amplifies campaign success and fosters engagement on a global scale.
- Ensuring all marketing and communication materials are consistent, accurate, and adhere to corporate branding, verbal guidelines, and legal and compliance standards.
Qualifications & Skills
- A Degree in English, Journalism, Communications, or a related field, providing a solid foundation for content writing.
- 3-5 years of Marketing experience within a B2B environment, with a proven track record in content creation.
- Experience in the Financial Services industry, demonstrating a deep understanding of financial products and services.
- Proficiency in conducting thorough research to support content development.
- Critical and analytical thinking skills to dissect complex information and present it clearly.
- Expertise in creating digital and social media content
- A proven history of supporting communication plans through the production of valuable and creative content.
- The ability to translate complex financial concepts into straightforward and engaging messaging.
- Hands-on experience in developing and managing content across various channels and mediums.
- Knowledge of SEO requirements and best practices for website and product copy.
- A good understanding of current marketing concepts, strategies, and best practices.
- Excellent written and verbal communication skills.
- The capability to influence and persuade through creative thinking and effective solutions.
- Strong organizational skills to juggle multiple projects successfully.
- Familiarity with Microsoft Office programs for day-to-day tasks
Benefits & Perks
- Medical, Dental & Vision benefits are available the 1st month after the hire
- Virtual fitness classes offered company-wide
- Robust PTO offerings including major holidays, vacations, sick, personal, & volunteer time
- Philanthropic support with both local and national organizations
- Fun culture with company-wide contests and prizes
Equal Opportunity/Affirmative Action Employer
For more information about our commitment to equal employment opportunity and pay transparency, please click the following links: EEO and Pay Transparency
LI-QB1 #LI-Corpay #LI-Hybrid
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