Vp of Retail

3 weeks ago

Vancouver, Canada OAK+FORT Full time

Since our inception in 2010, OAK + FORT has curated collections that reflect our design philosophies. OAK + FORT is a belief that fashion should be uncomplicated and thoughtfully designed. We are not distracted or fettered by trends. We will continue to provide attainable luxury to like-minded individuals.

**Position Summary**:
**Responsibilities**:
**Sales Generation**:

- In partnership with the Regional Managers, ensure all retail locations are operating consistently and efficiently to maximize financial performance (sales, forecasting, managing spend, processes, back-office) and deliver a superior customer experience (net promoter scores, and service) consistent with Oak+Fort standards and culture
- Identify and implement best practices for customer experience, store appearance, staffing, inventory management, shrink and financial control to achieve sales, margin, profitability, and customer experience goals
- Strategize with Regional and District Managers to ensure teams are being brand ambassadors by keeping up with new arrivals, product knowledge, and wearing current merchandise
- Provide industry knowledge through to relevant head office partners through awareness of products and prices in the market
- Coach Regional and District Managers on driving sales through OAK+FORT eCommerce purchases and social media platforms
- Partner with eCommerce team to provide internal feedback and results of marketing initiatives and outline competitors initiatives and how that affects customer experience
- Identify district sales opportunities, set clear objectives, and partner with relevant partners to rectify

**Staff Development**:

- Develop a network of key industry contacts within the retail community
- Develop a clear talent and succession plan for the Retail Team, ensuring the retention of key talent model leadership behaviours that promote a culture of open communication, employee development
- Build our team by welcoming new employees and support the onboarding of new managers when needed
- Maintain relationships with store teams and relevant partners
- Train and develop high performing Regional and District Managers to maximize productivity through relevant KPIs and metrics
- Provide coaching, feedback, and validation of Regional and District Manager’s performance through formal and informal evaluations
- Oversee, initiate and communicate team objectives and updates with all relevant partners
- Ensure Regional and District Managers are providing coaching to Store Managers on how to evaluate and dismiss underperforming staff
- Secure and retain top performing staff within districts
- Empower Regional Managers’ business skills to further develop business acumen
- Participate in monthly manager’s meetings within various districts as needed
- Manage internal Retail Planning department to ensure effective communication between Head Office, store teams, and relevant partners

**Store Functionality**:

- Responsible for development and deployment of the store labor model to maximize customer experience while managing costs
- Monitor inventory initiatives and levels to ensure stores maintain appropriate in-stock positions; maintains an excellent working knowledge of Oak+Fort products and services
- Coach and develop a team of strong retail leaders and high performers creating a sales driven organization through training, superior product and outdoor knowledge and experience. Creates, models, and supports a culture of excellence in execution, continuous improvement, and collaboration
- Ensure Regional and District Managers are providing effective training, execution and development of floor management
- Lead the upgrading of all retail operations manuals and other systems
- Partner with Regional, District, and Retail Operations and Loss Manager to ensure teams are upholding stock management standards resulting in proper presentation of back of house and the right quantity of stock is in the right place at the right time
- Support with new store openings as needed and validate execution of operational efficiency
- Provide insight to CEO and VP, Operations of expansion plans in existing and new markets
- Contribute ideas to developing new processes and frameworks to improve store organization and efficiency
- Ensure policies, regulatory compliance, risk management policies, and standard operating procedures are consistently and uniformly applied and are compliant
- You use key KPIs to ensure a deep understanding of business and lead the teams to action accordingly

**Visual Merchandising**:

- Lead Visual Merchandising Department to ensure stores maintain proper presentation of merchandise in accordance to corporate directives
- Partner with allocation teams to maximize opportunities across all product categories, maintain inventory processes and levels, maintain visual standards in stores throughout regions.
- Contribute to development of strategic visual excellence plans through to implementation
- Inspire

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