Faculty Marketing Officer

2 weeks ago

Ottawa, Canada Algonquin College Full time

Department:
Learner Engagement (Ashleigh Quarrell)

Position Type:
Full-Time Support

Salary Range:
$33.38-$38.75-Hourly

Scheduled Weekly Hours:
36.25

Anticipated Start Date:
March 27, 2023

Length of Contract:
6 months

Posting Information

Posting Closing Date:
March 17, 2023

Please note: jobs are posted until 12:01 am on the job closing date.

**Job Description**:
Faculty Marketing has become a critical component of nurturing and converting applicants through the admission process to a registered student. The role of the Faculty Marketing Officer is to research, conceive, design, implement and track faculty-, cluster
- and program-specific marketing initiatives to increase enrolment numbers and ensure "program fit," leading to increased retention. Subject matter expertise, as well as key relationships with faculty and administration assist to leverage methodologies, tactics and implementation strategies with the support of Marketing Department resources. Increased enrolment and right fit are attained through engaging and nurturing prospects and applicants from their initial exploration to their identified program(s) of interest, through to registration.

As part of the Marketing Department, the incumbent works for a faculty client (Dean, Chairs, coordinators, internal stakeholders) and manages all aspects of the development and implementation of the tactics identified within the client’s Faculty Marketing Plan. The incumbent leads a project team on marketing deliverables supporting the Faculty client.

Required Qualifications:
- Three (3) year diploma / degree or equivalent in a relevant field such as Marketing, Public Relations, Business Administration, or Advertising;- Five (5) years’ experience, including:
- Extensive experience in results-driven marketing and communications - in an academic environment or elsewhere;- Customer relationship management, marketing automation and digital marketing;- Demonstrated budget management and project management and event management expertise;- In-depth knowledge of web, digital and print production and graphic design best practices;- Experience coordinating the work of others;- Demonstrated ability to multi-task and simultaneously co-ordinate a variety of unrelated activities;- Familiarity with campaign tracking and measurement tools;- Excellent written and oral communication skills;- Advanced proficiency with Word, Excel and PowerPoint.
- This position is paid at Payband H
- Vacancy is for P18802

This position is eligible for hybrid work (combination of remote and on-site) in conjunction with the College's
_Flexible Work Arrangement_:

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