Field Marketing Manager, Us Retail Lending
2 weeks ago
**Responsibilities**:
Working as part of an international team, and reporting to the Head of, Marketing - Retail Lending (based in Mequon) within the Lending BU, this role is a key interface to the US Retail Lending Sales and customer-facing organization.
In your role as a Field Marketing Lead, your primary objective will be to generate qualified leads in line with the Finastra business plan. The remit of your role will encompass strategic planning, identifying and analyzing customer demand, developing the annual marketing plan and building campaign programs.
**Responsibilities & **d**eliverables**:
- Develop and manage an annual marketing plan to meet the specific regional goals and market opportunity, in collaboration with colleagues in Lending Marketing and senior stakeholders within Sales and Product Management.
- Work closely with the Sales and Marketing teams to implement go to market (GTM) campaigns and plans based on the needs of targeted buyers across relevant banking and finance segments.
- Execute region-specific marketing programs that will ultimately drive demand and build the sales pipeline.
- Manage the budget and finance tracking process for all activities in the region.
- Track results, report on KPIs, and manage the lead qualification and handover process to Sales Development Representatives (SDRs), including identifying areas for improvement based on results.
- Work with the Public Relations (PR) and analyst Relations (AR) teams to position Finastra favorably to key press and analysts contacts in the region.
- Take the lead in getting customer references and case studies developed for the region.
- There are no direct or indirect reports.
**Key **r**elationships**:
- Lending BU Marketing team
- Brand team
- Sales and Sales Operations, especially Sales Execs, SDRs and BDMs (Business Development Representatives)
- Product Management
- The role will involve some direct exposure/communication to clients, particularly when coordinating events
**Required **e**xperience**:
- Strong track record of B2B field marketing and demand generation (especially lead generation and nurturing, marketing campaign execution and measurement).
- Hands-on experience and proficiency with marketing automation platforms (e.g. Marketo), and CRM systems (e.g. Salesforce) is required.
- Experience within B2B software and/or financial services (banking / fintech) is preferred.
- Technology-savvy, with a keen interest in emerging technologies and ‘all things digital’, including marketing automation, lead management strategies (lead scoring, lead nurturing, etc.), CRM systems and sales processes.
**Qualifications & certification**
- Bachelor’s degree in marketing, business or communications required.
-
Lg Field Sales Representative- Gta West
4 days ago
Mississauga, Canada Match Retail Full timeOverview: Match Retail is seeking a passionate Field Sales Representative with a broad knowledge of home appliances to promote brand awareness for our global client, who can also serve as a video content host. As a Field Sales Representative, you will build and manage client relationships at the corporate, dealer and retail level by coaching, training and...
-
Retail Marketing Manager
2 days ago
Mississauga, Canada KIA CANADA INC Full timeThe role of the Retail Marketing Manager is to manage the development and implementation of all retail advertising initiatives to ensure attainment of the corporate business plan through generating consumer demand for Kia vehicles. **Responsibilities** - Define Retail Advertising strategies for execution together with dealers, leveraging corporate marketing...
-
LG Regional Field Sales Representative- GTA
Found in: Talent CA C2 - 5 hours ago
Mississauga, Canada Match Marketing Group Full timeResponsibilities : Act as the primary point of contact for clients at the retail level. Cultivate robust relationships with retailers to enhance brand advocacy. Provide coaching and guidance to sales representatives. Conduct scheduled training sessions on a weekly basis. Assist in securing prime retail locations for product placement. Collect...
-
Nespresso Field Manager
2 weeks ago
Mississauga, Canada Premium Retail Services Full timeAs a Nespresso Field Manager, you'll lead a team of Marketing and Training Representatives that are responsible for driving sales, increasing category share and brand awareness.What’s in it for you? Represent one of the largest consumer brands in the world, Nespresso. Flexibility with a hybrid position. Because life happens. A competitive salary with a...
-
Nespresso Field Manager
2 weeks ago
Mississauga, Canada Premium Retail Services Full timeAs a Nespresso Field Manager, you'll lead a team of Marketing and Training Representatives that are responsible for driving sales, increasing category share and brand awareness.What’s in it for you? Represent one of the largest consumer brands in the world, Nespresso. Flexibility with a hybrid position. Because life happens. A competitive salary with a...
-
Nespresso Field Manager
3 weeks ago
Mississauga, Canada Premium Retail Services Full timeAs a Nespresso Field Manager, you'll lead a team of Marketing and Training Representatives that are responsible for driving sales, increasing category share and brand awareness.What’s in it for you? Represent one of the largest consumer brands in the world, Nespresso. Flexibility with a hybrid position. Because life happens. A competitive salary with a...
-
Nespresso Field Manager
Found in: Talent CA C2 - 2 weeks ago
Mississauga, Canada Premium Retail Services Full timeNespresso Field Manager General Information Company: PRE-CA Location: Mississauga, Ontario, L4W 5N5 Ref #: M34894 Function: Field Management Employment Duration: Full-time Benefits: Premium offers a competitive salary along with a full benefits package including health, dental, vision, life insurance, and vacation for...
-
Nespresso Field Manager
Found in: Jooble CA O C2 - 2 weeks ago
Mississauga, ON, Canada Premium Retail Services Full timeAs a Nespresso Field Manager, you'll lead a team of Marketing and Training Representatives that are responsible for driving sales, increasing category share and brand awareness. What’s in it for you? Represent one of the largest consumer brands in the world, Nespresso. Flexibility with a hybrid position. Because life happens. A competitive...
-
Nespresso Field Manager
2 weeks ago
Mississauga, Canada Acosta Sales & Marketing Full timeNespresso Field Manager General Information Company: PRE-CA Location: Mississauga, Ontario, L4W 5N5 Ref #: M34894 Function: Field Management Employment Duration: Full-time Benefits: Premium offers a competitive salary along with a full benefits package including health, dental, vision, life insurance, and vacation for full-time employees. All supplementary...
-
Nespresso Field Manager
2 weeks ago
Mississauga, Canada Acosta Sales & Marketing Full timeNespresso Field Manager General Information Company: PRE-CA Location: Mississauga, Ontario, L4W 5N5 Ref #: M34894 Function: Field Management Employment Duration: Full-time Benefits: Premium offers a competitive salary along with a full benefits package including health, dental, vision, life insurance, and vacation for full-time employees. All supplementary...
-
Nespresso Field Manager
3 weeks ago
Mississauga, Canada Acosta Sales & Marketing Full timeNespresso Field Manager General Information Company: PRE-CA Location: Mississauga, Ontario, L4W 5N5 Ref #: M34894 Function: Field Management Employment Duration: Full-time Benefits: Premium offers a competitive salary along with a full benefits package including health, dental, vision, life insurance, and vacation for full-time employees. All supplementary...
-
Bilingual Field Manager
Found in: Jooble CA O C2 - 2 weeks ago
Mississauga, ON, Canada Acosta Sales & Marketing Full timeNespresso Field Manager General Information Company: PRE-CA Location: Mississauga, Ontario, L4W 5N5 Ref #: M34894 Function: Field Management Employment Duration: Full-time Benefits: Premium offers a competitive salary along with a full benefits package including health, dental, vision, life insurance, and vacation for full-time employees. All...
-
Mississauga, Canada Premium Retail Services Full timeAs a Bilingual Nespresso Field Manager, you'll lead a team of Marketing and Training Representatives that are responsible for driving sales, increasing category share and brand awareness.What’s in it for you? Represent one of the largest consumer brands in the world, Nespresso. Flexibility with a hybrid position. Because life happens. A competitive...
-
Mississauga, Canada Premium Retail Services Full timeAs a Bilingual Nespresso Field Manager, you'll lead a team of Marketing and Training Representatives that are responsible for driving sales, increasing category share and brand awareness.What’s in it for you? Represent one of the largest consumer brands in the world, Nespresso. Flexibility with a hybrid position. Because life happens. A competitive...
-
Mississauga, Canada Premium Retail Services Full timeAs a Bilingual Nespresso Field Manager, you'll lead a team of Marketing and Training Representatives that are responsible for driving sales, increasing category share and brand awareness.What’s in it for you? Represent one of the largest consumer brands in the world, Nespresso. Flexibility with a hybrid position. Because life happens. A competitive...
-
Retail Merchandiser
3 days ago
Mississauga, Canada Match Retail Full timeOverview: **Match Retail is looking to grow its Merchandising Team!** As a provider of essential services in Canada, Match Retail supports major retailers and brands by assisting with innovation launches - visiting retailers to update their sections and make way for new products. Working on programs for our long-term clients such as Shoppers Drug Mart,...
-
Trade Execution and Account Manager
Found in: Talent CA C2 - 3 days ago
Mississauga, Canada OSL Retail Services Full timeOverview It’s an exciting time to be at OSL Retail Services, working for a people focused company that’s at the top of its game. The momentum we’ve generated in recent years with our commitment to our clients, customers, innovation, business results, and an entrepreneurial spirit has created energy, enthusiasm, and engagement among our employees...
-
National Account Manager
Found in: Talent CA C2 - 3 days ago
Mississauga, Canada OSL Retail Services Full timeOverview It’s an exciting time to be at OSL Retail Services, working for a people focused company that’s at the top of its game. The momentum we’ve generated in recent years with our commitment to our clients, customers, innovation, business results, and an entrepreneurial spirit has created energy, enthusiasm, and engagement among our employees...
-
Shopper Marketing Manager
6 days ago
Mississauga, Canada Kruger Products Full timeAt **Kruger Products** we have a shared vision for greatness. We manufacture some of North America’s most popular tissue brands - Cashmere®, Purex®, Scotties®’, SpongeTowels®, Bonterra®, White Cloud®, as well as products for use away from home. We are leaders in our industry, leaders in our communities, and leaders in sustainability. Our...
-
Event Coordinator
5 days ago
Mississauga, Canada OSL Retail Services Inc Full timeOverview: **Samsung and OSL have partnered to operate the National Field Sales and Training Team for Samsung in Canada. **Samsung is a global leader in technology, opening new possibilities for people everywhere. We want people to join our team who are excited about Samsung products and services and want to share their knowledge and journey with others. This...
