Shopper Marketing Manager
3 weeks ago
At **Kruger Products** we have a shared vision for greatness. We manufacture some of North America’s most popular tissue brands - Cashmere®, Purex®, Scotties®’, SpongeTowels®, Bonterra®, White Cloud®, as well as products for use away from home.
We are leaders in our industry, leaders in our communities, and leaders in sustainability. Our headquarters is in Mississauga, ON, and we proudly have nearly 2,700 employees spread across manufacturing plants in Quebec, British Columbia, Ontario, and Tennessee.
**Job Requirements**:
**WHAT YOU WILL DO**
The **Shopper Marketing Manager** is responsible for marketing our brands through our retail partners to our consumers. You will be a liaison between Marketing and Consumer Sales teams when it comes to communication and planning of campaigns, product launches and communication of brand strategies.
In this role, you can expect to:
- Engage Marketing, Sales, Retail Operations and external partners, and along with your direct team, to develop and execute unique instore customer programs.
- Innovate and collaborate with Retail Operations, Key Account Managers (KAMs), and retailer contacts on account specific programs, national campaigns, and product launches
- Extend instore activity into the retailer eCommerce space within key accounts
- Oversee annual Shopper Marketing budget by allocating spend based on brand and business objectives and by ensuring high work integrity for all billings, invoices and POs.
- Grow repertoire of external partners to explore innovative vehicles to support our programs and brands.
**WHAT YOU WILL BRING**
- Minimum 2-5 years experience in Trade/Shopper Marketing, Sales, or Marketing related fields in the CPG industry
- Post secondary education
- Exposure to A.C Nielsen data
- Experiencing leading a team is a bonus
- Preferably Bilingual (Fluent in English and French)
**WHAT’S IN IT FOR YOU**
Our mission is to make everyday life more comfortable. Together we bring this mission to life. As an ever-evolving business, there are always exciting new challenges, diverse career paths, and opportunities to innovate. Be part of a recognized employer - **Greater Toronto Top Employer** since 2013, **Deloitte’s Best Managed Companies** since 2018, and **Forbes Best Employers in Canada**.
Join Kruger Products and **Expect to do Something Great.**
LI-Hybrid
Job Snapshot
**Employee Type**: Full-time
**Location**: Mississauga, Ontario (Hybrid)
**Job Type**: Marketing, Sales, General Business
**Date Posted**: 03/04/2024
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