E-commerce Manager
2 months ago
**About Us**:
As the E-commerce Marketing Manager, you will be responsible for developing, implementing, and optimizing marketing campaigns across our Shopify platform. You will work closely with cross-functional teams, including product development, design, and sales, to ensure a cohesive and effective online marketing strategy.
**Key Responsibilities**:
- **Strategy Development**: Create and execute comprehensive e-commerce marketing strategies to increase brand awareness and drive traffic and conversions on our Shopify store.
- **Campaign Management**: Manage and optimize digital marketing campaigns across various channels, including social media, SEO/SEM, and content marketing.
- **Data Analysis**: Monitor and analyze performance metrics to measure the success of marketing initiatives; derive insights and recommendations for improvement.
- **Collaboration**: Work cross-functionally with the design, merchandising, and sales teams to develop cohesive marketing strategies that align with business goals.
- **Customer Engagement**: Develop strategies to enhance customer engagement and loyalty, providing a seamless online shopping experience.
- **Budget Management**: Oversee marketing budgets and allocate resources effectively to maximize ROI.
- **Market Research**: Stay updated on e-commerce trends, competitor strategies, and customer preferences to identify new opportunities.
**Qualifications**:
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience (3+ years) in e-commerce marketing, preferably with Shopify.
- Strong knowledge of digital marketing channels, tools, and best practices.
- Proficiency in web analytics tools (e.g., Google Analytics, Shopify Analytics).
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Self-motivated, detail-oriented, and able to manage multiple projects simultaneously.
**What We Offer**:
- Competitive salary and benefits package.
- A collaborative and innovative work environment.
- Opportunities for professional development and growth.
- Employee discounts on products.
**How to Apply**:
**Job Types**: Part-time, Freelance
Pay: $30.00-$40.00 per hour
Expected hours: No less than 5 per week
Additional pay:
- Bonus pay
**Benefits**:
- Discounted or free food
- Employee assistance program
- Employee stock purchase plan
- Flexible schedule
- Stock options
- Store discount
- Work from home
Schedule:
- Evening shift
- On call
- Weekends only
Ability to commute/relocate:
- Markham, ON: reliably commute or plan to relocate before starting work (required)
**Education**:
- Bachelor's Degree (required)
**Experience**:
- Shopify: 3 years (required)
Work Location: In person
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