Franchise Lead

4 months ago

Mississauga, Canada AstraZeneca Full time

When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform to connect, work at pace and challenge perceptions. That’s why we work, on average, a minimum of three days per week from the office. But that doesn’t mean we’re not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and ambitious world.

**About the role**:
The Franchise Lead is responsible for achieving the revenue & profit targets and deliver against growth expectations. The incumbent encourages and motivates the Sales
- and Marketing therapeutic area and provides strategic & operational direction and leadership.

The Franchise Lead is accountable for implementing a collaborative culture and driving cross-functional partnership across all functions. In collaboration with the International therapeutic area teams and relevant partners, the incumbent leads the analysis of the current business and drives interpretation of insights to design, implement, supervise and adjust the commercial strategy and tactics, ensuring seamless and efficient implementation of customer-facing and digital/multichannel commercial initiatives.

**You will be responsible for**:
**Performance**
- Leading the development of country-level forecast incl. operating expense, revenue, patient dynamics and supply.
- Ensure local plans are developed, implemented and monitored in conjunction with relevant cross functional teams and aligned with the Global/international brand strategy.
- Delivering financial/commercial KPIs (e.g. product revenue and earnings targets), managing the Franchise P&L and ensuring effective financial planning. Continually review financial results to identify variances; develop and supervise action plans to address issues.
- Provide effective oversight and leadership of the business planning processes (incl. business cases) and that resources are effectively deployed to optimize business success.
- Providing strategic insight and direction to develop current and new business opportunities and improve growth potential. Build the strategic direction and vision for the country, set ambitious sales objectives and drive the growth of the therapeutic area.

**Organization**
- Active member of the Canadian RDU Leadership team, contributing to key initiatives and above-brand projects within the local market.
- Establishing and maintaining positive relationships and acting as the face of the therapeutic area within the country; work with major partners in the field including but not limited to Key Opinion Leaders supporting the organization in achieving its goals and objectives.
- Communicating proactively and relevantly to the International TA Leadership Team to ensure alignment of local/regional priorities
- Developing effective and collaborative working relationships with cross functional leaders.
- Encouraging new ways of working (digital/multichannel) and continuously measure success of commercial activities.

**People**
- Lead a team of Sales and Marketing leaders and other commercial team members focusing on performance and personal development that is aligned to innovative commercialization, including the capabilities needed to support the evolution in our go-to-market strategy.
- As a key collaborator, managing, motivating, and developing the Sales, Marketing and Brand Team by setting clear objectives, effective mentoring, evaluation and feedback on performance
- Developing and implementing a People & Culture Plan with strong emphasis on individual.
- Developing talent identification/management and succession planning as well as strategic focus on long term capability development.

**You will need to have**:

- Minimum Bachelor’s Degree in business administration, or science
- At least 15 years of experience within the Pharmaceutical Industry; with a minimum of 5 years in a people management position with experience leading both the sales and marketing functions
- Experience working in a matrix-organisation and fast pace environment
- Experienced in omnichannel marketing and lead generation principles
- Proven track record in achieving commercial brand goals on budget
- Demonstrated planning & project management, analytical, organisation skills, with strong attention to detail
- Good understanding market access environment in Canada
- Results driven; high customer orientation; strong eye for business
- Demonstrated leadership skills with an open and enterprise attitude
- High dedication; self-motivated; optimistic demeanour and strong emotional intelligence
- Proficient in English language both verbally and in writing

**We would prefer for you to have**:

- MBA or equivalent is preferred
- Experience in a Biotechnology environment and/or rare disease
- Therapeutic area expertise
- Proficiency in French

**Why Join Us?**

At Alexion, you will find a collaborative culture that e

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