Franchise Business Consultant Canada

4 days ago

Toronto, Canada TBC Corporation Full time

**Company Overview**:
With $5 billion in revenue and 3,800+ employees in the U.S., Mexico and Canada, TBC Corporation is a leader in the mobility industry and one of North America’s largest marketers of automotive replacement tires through wholesale and franchise operations. TBC serves wholesale customers in the United States, Canada and Mexico through TBC Brands, NTW, TBC International, and TBC de Mexico. Additionally, TBC responds to the needs of consumers in search of total car care at more than 2,000 franchised tire and automotive service centers under the Big O Tires® and Midas®. TBC is headquartered in Palm Beach Gardens, Florida.

TBC markets on a wholesale basis to regional tire chains and distributors serving independent tire dealers throughout the US, Canada, and Mexico. TBC has 20 proprietary brands of tires specializing in passenger, commercial, farm and specialty tires. In 2005, TBC Corp. was purchased by Sumitomo Corporation of America (SCOA). SCOA is the largest subsidiary of Sumitomo Corporation, one of Japan’s major integrated trading and investment business enterprises. In 2018 Michelin, the largest tire manufacturer in Europe, invested in the company which is now a 50:50, privately held joint venture between Sumitomo and Michelin.

Our values are the foundation of our work, how we interact with each other, and the strategies we employ to fulfill our purpose. These are the practices we use every day - in everything we do:

- ** Integrity -**We act honestly because nothing is more important than our reputation.
- **Teamwork -**We are better together.
- **People-Focused -**We put people first - our Associates, customers, franchisees, and partners - and cultivate a respectful, collaborative, and inclusive culture, top to bottom, inside and out.
- ** Accountability -**We own our actions and decisions; we do what we say we are going to do.
- ** Leave Everything Better -**We innovate to improve everything we touch, and we take actions now to protect the future.

**Description**:
The Franchise Business Consultant (FBC) will be actively involved in supporting Midas franchisees which could include multiple provinces and regions. This includes supporting success in our tire, parts and credit programs, as well as coaching and implementing best practices. The Franchise Business Consultant’s role will be responsible for meeting top line and bottom-line objectives in sales, car counts, tire sales and improving customer centricity. The FBC will act as a change agent executing business model transformation and will be accountable for improving store operations, growing sales/profits, increasing the value of our franchise network, and growing new stores (both conversions and new construction).

**Responsibilities**:

- Build and maintain strong business relationships with Midas Franchisees and their key management personnel by providing insightful support, training, management, reporting and motivation to enhance overall operations.
- Focus on growing car counts, while employing strategies to enable Midas Franchisees to say yes to every customer. Develop and execute tactical action plan and strategic plans aligned with KPIs targets, values, vision, and best practices of the brand.to transform the Midas Business Model from a “basic service shop” to a full-service tire destination and service provider (present & future) in becoming an automotive destination dealership alternative.
- Coach and teach Midas Franchisees to manage P&L as a tire and service retailer. Getting them to learn and embrace the concept of balancing Gross Profit Percent and Gross Profit Dollars.
- Coordinate and lead regularly scheduled Midas Franchisee meetings. Sharing tactics to drive same store sales growth, Fleet sales and new technology integrations proficiencies to impact franchisees and brands profitability while building camaraderie amongst the Franchisees in their Region.
- Be “present” for franchisees as they embrace and overcome the challenges required to grow a successful business and ensure world-class support with the goal of improving overall growth, profitability and customer experience.
- Participates in Cold Calling of competitive independent tire and auto repair dealers to discuss converting their business to Midas or potentially selling their business to existing Midas Franchisees.
- Orients Franchisees to the Midas Purpose & North Star, understanding the Midas System, working through start-up issues, and helping them become proficient with all things operational.
- Work with cross functional support teams on all aspects of growing store count. Focus includes but is not limited to: saving stores, upgrading and transferring weaker dealers to stronger owners, and identifying new franchisees.
- Engage with TBC support departments to help achieve franchisee goals. Departments include marketing, training, call center, accounting, real estate, construction, purchasing, and tire merchandising.

**Qualifications**:

- Bachelo

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