Director of Demand Generation

3 months ago

Toronto, Canada Mircom Technologies Full time

**Key Responsibilities**:

- Creates and oversees the annual plan, budget, and schedule for demand generation activities.
- Engages with peers in Product Marketing and Product Management early in the product development cycle to develop marketing strategies and plans.
- Develops and executes demand generation strategies, programs and tactics that increase awareness, leads, conversions, builds pipeline and delivers revenue.
- Monitors, analyses, and reports on the performance and ROMI of demand generation campaigns, using data-driven insights to optimize and improve results.
- Leads and manages a team of demand generation & event marketers, sets and tracks goals, and provides guidance, mentorship, and support to drive performance and achieve targets.
- Oversees the industry event strategy, including a mix of Mircom-owned client events and an annual calendar of industry trade shows.
- Manages an external agency to oversee the delivery of digital, creative and technical services including budget allocation, targeting strategies, and performance tracking.
- Stays informed on industry trends, best practices, and emerging technologies in digital marketing evolving into Mircom’s demand generation expert.
- Oversees website operations ensuring it serves as an effective demand generation tool. Manages SEO, content, technical performance, branding and design.
- Monitor key performance indicators (KPIs) to measure the success of demand generation efforts

**Requirements and Skills**:

- Post Secondary diploma or degree in marketing, business management, or a related program.
- A minimum of 5 years experience in marketing with a focus on demand generation and events.
- Experience leading and managing a high-performing marketing team / business unit.
- A proven track record in marketing achieving results and business objective.
- Experience working in a manufacturing setting is an asset.
- Experience in Fire, Life Safety and Security industry is an asset.
- Familiarity with marketing automation including ActiveCampaign, Hootsuite is an asset.
- Excellent communication and project management skills.
- Ability to analyze data and make data-driven decisions.
- Must be able to travel for live events, regional office visits, and field marketing.

**What Mircom Offers**:

- A great working environment
- Competitive salary
- Group insurance benefits
- Company RRSP program
- We would like to thank all applicants for their interest in this position however only those selected for interviews will be contacted._
- Mircom Group of Companies is an equal opportunity employer that considers all applicants regardless of cultural background, religion, marital status, sexual orientation, family status, disability or any other grounds as outlined in the Ontario Human Rights Code. In compliance with the Accessibility for Ontarians with Disabilities Act, Mircom is committed to providing a welcoming and inclusive work environment for all individuals with disabilities in a respectful and dignified manner. Accommodations will be made available, upon request, to applicants who have specialized needs throughout the recruitment process._

**_ Disclaimer:_**_ Mircom does not accept resumes from employment placement agencies, head-hunters or recruitment suppliers that are not in a formal contractual arrangement with us. Our recruitment supplier arrangements are restricted to specific hiring needs and do not include this or other job postings. Any resume or other information received from a supplier not approved in advance by Mircom to provide resumes to this posting or website will be considered unsolicited_

  • Director, Demand Generation

    3 months ago

    Toronto, Canada Float Financial Solutions Inc. Full time

    **About Float** Float is one of Canada’s fastest growing companies and Top Startups, serving Canadian businesses with our innovative smart corporate card and spend management solution. Float’s team is customer-obsessed, passionate, vibrant, and entrepreneurial, and includes executives from Uber, Shopify, Ritual, and many other incredible tech...

  • Director of Demand Generation

    3 months ago

    Toronto, Canada SysAid Technologies Full time

    SysAid is a high-growth SaaS company selling an IT Service Management Platform Powered by AI. The ITSM space is experiencing rapid growth as businesses worldwide accelerate their digital transformation and adopt new technologies and workstyles. SysAid has been recognized in the Gartner Magic Quadrant for ITSM and was awarded the AWS Rising ISV Star...

  • Director, Demand Generation

    2 weeks ago

    Old Toronto, Ontario, Canada Floatcard Full time

    About FloatcardFloatcard is a leading provider of innovative smart corporate cards and spend management solutions for Canadian businesses. Our team is comprised of customer-obsessed, passionate, and entrepreneurial individuals who are dedicated to making business finance more accessible and efficient.We're a decentralized organization that values feedback...

  • Director, Demand Generation

    2 weeks ago

    Old Toronto, Ontario, Canada Floatcard Full time

    About FloatcardFloatcard is a leading provider of innovative smart corporate cards and spend management solutions for Canadian businesses. Our team is comprised of customer-obsessed, passionate, and entrepreneurial individuals who are dedicated to making business finance more accessible and efficient.We're a decentralized organization that values feedback...

  • Director, Demand Generation

    4 weeks ago

    Old Toronto, Canada Floatcard Full time

    About FloatFloat is one of Canada’s fastest growing companies and Top Startups, serving Canadian businesses with our innovative smart corporate card and spend management solution. Float’s team is customer-obsessed, passionate, vibrant, and entrepreneurial, and includes executives from Uber, Shopify, Ritual, and many other incredible tech companies!At...

  • Director, Demand Generation

    3 months ago

    Old Toronto, Canada Floatcard Full time

    About FloatFloat is one of Canada’s fastest growing companies and Top Startups, serving Canadian businesses with our innovative smart corporate card and spend management solution. Float’s team is customer-obsessed, passionate, vibrant, and entrepreneurial, and includes executives from Uber, Shopify, Ritual, and many other incredible tech companies!At...

  • Director, Demand Generation

    3 months ago

    Old Toronto, Canada Floatcard Full time

    About FloatFloat is one of Canada’s fastest growing companies and Top Startups, serving Canadian businesses with our innovative smart corporate card and spend management solution. Float’s team is customer-obsessed, passionate, vibrant, and entrepreneurial, and includes executives from Uber, Shopify, Ritual, and many other incredible tech companies!At...

  • Marketing Director

    2 weeks ago

    Toronto, Ontario, Canada Smart Apartment Data Full time

    About the RoleWe are seeking an experienced Marketing Director to join our team at Smart Apartment Data. As a key member of our leadership team, you will be responsible for developing and executing a comprehensive marketing strategy to drive revenue growth and enhance our competitive positioning in the multi-family housing industry.Key...

  • Marketing Director

    2 weeks ago

    Toronto, Ontario, Canada Smart Apartment Data Full time

    About the RoleWe are seeking an experienced Marketing Director to join our team at Smart Apartment Data. As a key member of our leadership team, you will be responsible for developing and executing a comprehensive marketing strategy to drive revenue growth and enhance our competitive positioning in the multi-family housing industry.Key...

  • Marketing Director

    2 weeks ago

    Toronto, Ontario, Canada Smart Apartment Data Full time

    About the RoleWe are seeking an experienced Marketing Director to join our team at Smart Apartment Data. As a key member of our leadership team, you will be responsible for developing and executing a comprehensive marketing strategy to drive revenue growth and enhance our competitive positioning in the multi-family housing industry.Key...

  • Marketing Director

    2 weeks ago

    Toronto, Ontario, Canada Smart Apartment Data Full time

    About the RoleWe are seeking an experienced Marketing Director to join our team at Smart Apartment Data. As a key member of our leadership team, you will be responsible for developing and executing a comprehensive marketing strategy to drive revenue growth and enhance our competitive positioning in the multi-family housing industry.Key...

  • Demand Generation Representative, Demand Generation

    4 months ago

    Toronto, Canada Amazon Web Services Canada, Inc. Full time

    Cold Calling / Prospecting experience - Experience in IT sales and/or technical background - Demonstrated ability to manage customer relationships - Experience managing numerous requests and time demands concurrently - BA/BS degree or relevant experience - Proficiency using CRM software and Outlook This team supports sales and focuses on customers and...

  • Demand Generation Strategist

    2 weeks ago

    Toronto, Ontario, Canada Wealthsimple Full time

    About the RoleWealthsimple is seeking a seasoned Demand Generation Manager to spearhead our demand generation efforts. As a key member of our growth marketing team, you will be responsible for developing and executing strategies to drive customer acquisition and revenue growth.Key ResponsibilitiesDevelop and execute demand generation strategies to drive...

  • Demand Generation Strategist

    2 weeks ago

    Toronto, Ontario, Canada Wealthsimple Full time

    About the RoleWealthsimple is seeking a seasoned Demand Generation Manager to spearhead our demand generation efforts. As a key member of our growth marketing team, you will be responsible for developing and executing strategies to drive customer acquisition and revenue growth.Key ResponsibilitiesDevelop and execute demand generation strategies to drive...

  • Demand Generation Strategist

    3 days ago

    Toronto, Ontario, Canada Wealthsimple Full time

    About the RoleWealthsimple is seeking a seasoned Demand Generation Manager to spearhead our demand generation efforts. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive growth and revenue.Key ResponsibilitiesDevelop and execute demand generation strategies to drive growth and revenueOwn the...

  • Demand Generation Strategist

    3 days ago

    Toronto, Ontario, Canada Wealthsimple Full time

    About the RoleWealthsimple is seeking a seasoned Demand Generation Manager to spearhead our demand generation efforts. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive growth and revenue.Key ResponsibilitiesDevelop and execute demand generation strategies to drive growth and revenueOwn the...

  • Demand Generation Lead

    3 weeks ago

    Toronto, Canada the Ladders Full time

    We're seeking a highly motivated and results-driven founding Demand Generation Lead to join our dynamic marketing team at Magical. The ideal candidate will have a proven track record of developing and executing successful demand generation strategies that generate high-quality leads and drive custom

  • Demand Generation Strategist

    2 weeks ago

    Toronto, Ontario, Canada Wealthsimple Full time

    About the RoleWe are seeking a highly skilled Demand Generation Manager to join our team at Wealthsimple. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive demand generation strategy that drives growth and revenue for our business.Key Responsibilities:Develop and execute a demand generation strategy...

  • Demand Generation Strategist

    2 weeks ago

    Toronto, Ontario, Canada Wealthsimple Full time

    About the RoleWe are seeking a highly skilled Demand Generation Manager to join our team at Wealthsimple. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive demand generation strategy that drives growth and revenue for our business.Key Responsibilities:Develop and execute a demand generation strategy...

  • Demand Generation Manager

    2 weeks ago

    Toronto, Canada MASS Engines Full time

    POSITION SUMMARY At MASS Engines we are experts at Demand Generation, using scientific methods to innovate cutting-edge approaches to attract and influence our informed buyer. The Demand Generation Manager role is responsible for driving pipeline, as well as growing awareness and consideration of o