Community Partnership and Event Coordinator

4 weeks ago

Winnipeg, Canada Red River Cooperative Ltd Full time

**Start Your Career with one of Manitoba’s Top Employers**

We have deep roots in our community. 85 years deep. And through the years we have proven our commitment to our members by making their priorities our priorities. We donate regularly to a wide range of organizations, feature local products prominently, and most importantly - give back to our members through profit sharing. We look to the past to inform our present core values.

But in this rapidly changing world, our roots ground us so that we can keep pace and innovate. We have grown from one standalone Gas Bar in downtown Winnipeg to an ever-expanding co-operative with 49 gas bar locations, 23 car washes, five cardlocks, nine food stores, two standalone pharmacies and an oil supply centre. Our fleet of trucks are on the road delivering fuel to farm and commercial accounts in Manitoba and northwestern Ontario.

And we just keep growing as we develop fresh, modern ways to deliver premium products with extraordinary customer service.

This role can be just the start of your career as there is ample opportunity for advancement within Red River Co-op. We are a proud member of the Co-operative Retailing System, a vast network of 160 retail Co-ops across western Canada.

**The Opportunity**:
Red River Co-op is recruiting for the position of **Community Partnership and Event Coordinator at our Home Office, **located at 10 Prairie Way in Winnipeg, MB. This position reports to the Director of Marketing.

Essential responsibilities of the Community Partnership and Event Coordinator include but are not limited to the following:

- Be a liaison and representative for Red River Co-op within the communities we serve.
- Assist in implementing Red River Co-op’s community investment strategy with the Director of Marketing.
- Serve as a key point of contact with our community partners.
- Build and maintain strong relationships with our community partners.
- Conceptualize co-promotional opportunities with the local organizations that Red River Co-op sponsors and donates to, including on-site activations and marketing cross-promotions.
- Plan and organize activations at festivals and events that Red River Co-op sponsors or supports and align these activations with the co-operative’s marketing objectives. This includes ordering product if necessary, coordinating signage, giveaways, games/activities and contests.
- Manage day-of events and activations.
- Coordinate support staff to attend community activations and volunteer opportunities.
- Manage Red River Co-op’s fundraising gift card program.
- Regularly engage with our members and customers via surveys or by creating social media content to understand what our membership and community values.
- Organize donation drives (ex. food, clothing, funds) with community partners and food store, pharmacy and gas bar managers.
- Assist in coordinating media events, internal Red River Co-op employee events, and grand openings of food stores and gas bars.
- Effectively communicate with food store, pharmacy and gas bar managers regarding donation drives and community support activities happening at Red River Co-op locations.
- Assist in writing web content, advertising copy, newsletters and/or articles on behalf of the entire organization, in a voice that is consistent, engaging and on-brand.
- Prepare written reports on sponsorship and event activities, including attendance numbers, contest ballot entries, donation drive numbers, and social media and media coverage.
- Perform an ROI analysis to evaluate efficiency and effectiveness of sponsorship and event activities.
- Track sales of Co-op product tied to donation drives.

**About You**:
You care about making an impact in the community and working for a co-operative. You have proven community partnership management, sponsorship and event planning experience. You are passionate about supporting the community and local non-profits and charities. You have excellent verbal and written communication skills and the ability to work well as part of a team. You are organized and able to work in a fast-paced working environment, managing multiple projects at once. You have a positive, can-do attitude and the ability to learn and think strategically according to our co-operative’s business needs. You are enthusiastic and personable and can represent Red River Co-op in a professional environment and at community events.
- Marketing experience is an asset.
- Must be proficient in Microsoft Word, Excel, PowerPoint and Teams.
- Photography and social media skills are an asset.

A vehicle is necessary for this position. The flexibility to work some evenings, early mornings and weekends is a requirement.

**Total Rewards**:

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