Manager Communications

1 month ago

Vancouver, Canada The City of Vancouver Full time

**Requisition ID**:42391

**Organization**

Located on the traditional, ancestral and unceded lands of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and səlilwətaɬ (Tsleil-Waututh) Peoples, Vancouver has a commitment to becoming a City of Reconciliation. Vancouver consistently ranks as one of the world’s most liveable and environmentally sustainable cities. Named among Canada's Top 100 Employers, BC's Top Employers, and Canada's Greenest Employers, the City of Vancouver seeks colleagues who can help shape and embody our core commitments to sustainability, reconciliation, equity and outstanding quality of life for all residents.

Consider joining our committed team of staff and being part of an innovative, inclusive and rewarding workplace.

**Main Purpose & Function**

The Elections Communications and Outreach Manager manages the communications and outreach for the municipal elections and the City Clerk’s Office during non-election periods. They are responsible for driving content generation and distribution across all platforms including digital and traditional media channels, leading best practices in media relations and news sharing, proactive issues management and external communications planning.

The Manager leads in the development and implementation of proactive communication programs and strategies from both a corporate and client group perspective. The position works closely with the City Clerk and Deputy City Clerks, the Chief Election Officer and the Chief Communications Officer and other communications centres of expertise to deliver, implement and support an integrated and complementary approach to all communication efforts within the City related to the municipal election.

The scope of the work includes:

- Development of a strategic communications and outreach plan to help achieve the desired levels of voter participation;
- Audience segmentation and analysis to support improved voter turnout in under-represented groups e.g. youth, new citizens, those with English as a second language;
- Develop and confirm visual approach and design, and key messaging, for all materials;
- Develop and manage advertising campaigns that focus on election awareness and engagement;
- Develop and coordinate all digital communications including web and social;
- Develop and coordinate all media announcements and materials;
- Manage communications and engagement-related budgets for City Clerk’s Office and the municipal election;
- Manage a wide range of sensitive, emerging and high profile issues, and coordinate with the Election team, City Leadership team and legal services to respond to issues in a timely manner.

The position reports to both the City Clerk and the Chief Election Officer and liaises closely with the Chief Communications Officer. Other key contacts are the Election Office portfolio leads, the organization’s senior executives, client departments, communications and engagement staff and outside contractors. The position is the single point of contact for, and provides strategic advice on, strategic communications and outreach for the municipal election and the City Clerk’s Office.

**Specific Duties & Responsibilities**
- Develops, builds and maintains excellent working relationships and understanding of the various internal clients and stakeholders;
- Acts as a strategic partner to the assigned business units, leads the development of communications and outreach strategies addressing complex priorities and issues;
- Ensures that team members understand municipal election priorities and goals and how their roles link to these priorities and goals;
- Brokers/coordinates required communication services from communications centres of expertise or external sources as required;
- Leads the procurement process in selecting an advertising agency to assist in the development of a non-partisan advertising campaign;
- Provides leadership, direction and supervision in the development and execution of communications plans and initiatives in support of municipal election priorities and City Clerk’s Office initiatives;
- Proactively builds, develops, maintains and manages strong working relationships within the teams and across the organization;
- Directs integrated communication strategies and execution and uses data to drive decision-making based on evaluating successes/learnings and strategic insights;
- Effectively manages budgets and processes to successfully execute initiatives in a timely manner;
- Develops and oversees the design and implementation of complex and specialized corporate communications initiatives;
- Provides leadership and supervision to staff, including hiring and termination, discipline, performance and attendance management, coaching, training and development. Inspires, motivates, guides and directs all staff
- Provides coaching on a timely basis; develops goals and expectation, identifies training and development for subordinate staff
- Meets with emp

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