Content Specialist

1 week ago

Hamilton, Canada Hamilton Health Sciences Foundation Full time

Hamilton Health Sciences Foundation provides vital funding to enable the best possible patient care. We inspire and motivate gifts that fund medical equipment and patient amenities, innovative research initiatives, essential redevelopment of clinical care spaces, and the education and training of health care providers.

As a registered charitable organization, we proudly support patients and families across south-central Ontario, and from outside the region, who receive specialized care at Hamilton Health Sciences including Hamilton General Hospital, Juravinski Hospital and Cancer Centre, McMaster Children’s Hospital, and St. Peter’s Hospital. The associated programs at the Regional Rehabilitation Centre, McMaster University Medical Centre and Ron Joyce Children’s Health Centre are also included.

The Foundation is committed to the Donor Bill of Rights and to being a donor-centered organization. All members of The Foundation’s staff team support development activities by ensuring the maintenance of accurate records of information on the Raisers Edge database. Hamilton Health Sciences Foundation is committed to protecting the privacy of our donors and prospects.

This is an exciting time to join Hamilton Health Sciences Foundation as we build upon a strong foundation of our Culture Code that includes the values of respect, impactful and inspiring. We believe that relationships and partnerships are the basis of excellence in fundraising and have a vision to see a community of inspired and committed donors who embrace _**It’s Vital to Care. **_Every position in The Foundation contributes to a safe, inclusive environment for all through compliance with The Foundation’s equity, diversity and inclusion philosophy and patient and staff safety policies and procedures.

**Position Summary**:
This is a wonderful opportunity for an experienced communications professional to contribute significantly to the inspiring storytelling and brand development of a Foundation supporting a multi-site hospital network.

The Content Specialist is responsible for researching and writing a wide range of marketing and communications collaterals including grateful patient and donor stories, event marketing, program brochure content and other relevant materials to support fundraising efforts and Foundation brand building. As part of the Marketing and Communications (MarCom) team, this position plays a significant role in supporting revenue generation activities to engage donors and connect them to our mission and helping strengthen their commitment to The Foundation.

Specific responsibilities include, but may not be limited to:

- (1)_ _Writing and Editing_
- Lead the researching and writing required to produce a wide range of key internal and external communications in the brand voice, including newsletters, annual impact reports/special reports, annual programs materials, event materials, speeches, media advisories and website copy using Canadian Press style.
- Research story angles and facts that improve the MarCom team’s ability to share stories that align with The Foundation’s fundraising strategies.
- Conduct interviews, write and edit stories that support The Foundation’s mission, including stories related to donor impact, grateful patients, patient outcomes, and The Foundation’s support of excellence across the family of hospitals, and cancer and rehabilitation centres.
- Align communications materials with The Foundation’s mission, vision, values, key messaging and brand standards.
- Lead writer for annual donor impact reports and newsletters.
- Lead script and storyboard writer for video.
- Proofread and fact check communications and marketing materials to ensure accuracy.
- Ensure that brand standards, messaging and style guidelines are adhered to in all materials and that written materials are presented in an appealing and professional manner.
- Work with the VP, Communication and Marketing and Foundation teams by developing and brainstorming creative briefs to support all Foundation fundraising and donor relations materials.
- (2)_ _Project Management_
- Manage, coordinate and support a high volume of approved writing and content projects for staff teams requesting MarCom support, particularly for the direct response programs, annual giving and events team, to ensure timely delivery of service and quality outcomes.
- Develop communications plans and tactics in conjunction with internal stakeholders for approved external/internal projects to identify expectations, requirements and measurable objectives.
- Collaborate with development teams to target messaging for specific audiences, and recommend best channels to reach these audiences, including identifying potential risks and outcomes.
- Execute various MarCom programs and campaigns to deliver on event, fundraising and programs goals.
- Coordinate with the Creative Services Manager and external vendors, to deliver on print production of marketing and

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