Digital Marketing Manager
2 weeks ago
Responsibilities:
- Develop and implement digital marketing strategies to drive online traffic to the company's website and social media platforms
- Manage and optimize content management systems to ensure the website is up-to-date and user-friendly
- Monitor and analyze website analytics, social media metrics, and online campaign performance to identify areas for improvement
- Conduct market research to identify trends and opportunities in the digital marketing landscape
- Collaborate with cross-functional teams to execute digital marketing initiatives, including graphic design, performance marketing, and e-commerce
- Stay up-to-date with industry trends and best practices in digital marketing
**Skills**:
- Strong copywriting skills with the ability to create persuasive and engaging content
- Proficiency in using content management systems (CMS) to update and manage website content
- Experience in social media management and utilizing various platforms for marketing purposes
- Knowledge of SQL or other data analysis tools to extract insights from digital marketing campaigns
- Strong research skills to gather market intelligence and identify target audience preferences
- Familiarity with e-commerce platforms and understanding of online consumer behavior
- Basic graphic design skills to create visually appealing digital assets
- Knowledge of JavaScript or other programming languages is a plus
Note: This job description is not intended to be all-inclusive. The employee may perform other related duties as negotiated to meet the ongoing needs of the organization.
**Job Types**: Part-time, Permanent
Part-time hours: 25-40 per week
Schedule:
- Monday to Friday
- Weekends as needed
Work Location: Hybrid remote in Vancouver, BC V5Y 3E6
Application deadline: 2023-09-01
Expected start date: 2023-09-05
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