External Communications Specialist

5 months ago

Toronto, Canada Northbridge Financial Corporation Full time

**What it's like to be a Northbridge External Communications Specialist**

If you’re creative, passionate about external communications, and work well under tight deadlines, you might be just what we’re looking for. If you’re also the kind of person everyone loves to work with because you’re a team player who likes to have fun while delivering results, you should consider ending your search right here.

**We want your talent**

**If you are great at**:

- Drafting press releases announcing company updates, partnerships, awards, etc.
- Pitching stories to reporters to help establish Northbridge as an industry leader and increase brand visibility.
- Copywriting and proofreading a variety of external communications pieces including blog posts, advertisements, eBooks, advertorials, brochures, landing pages, website copy, social media posts, etc.
- Assisting with the brainstorming of topic ideas for content using a keyword driven approach.
- Ensuring any content you produce for brand websites is SEO-optimized to help drive website traffic, brand awareness, and conversion rates across all Northbridge brands.
- Reporting on effectiveness of content strategy, looking at website traffic, brand awareness, and conversion rates across all Northbridge brands.
- Creating social videos through Lumen5 tool for social channels across all three NBFC brands.
- Other duties as assigned.

**If you have**:

- Post-secondary education in communications, marketing, or a related field
- Minimum 3-5 years of hands-on experience in external communications within a B2B or B2C environment
- Exceptional written communication skills, and an understanding of how to write for the web
- Proven experience with interviewing individuals for external communications pieces
- Experience with CMS and website optimization tools, including WordPress, Hubspot, AhRefs, SEMRush, and other SEO tracking tools
- Technical SEO knowledge and experience analyzing/interpreting keyword data
- Experience putting together content marketing campaigns and ongoing content development plans
- Strong creative, project management and interpersonal skills
- Ability to come up with and implement innovative solutions to problems

**We really mean it when we say we put you first. Here are a few ways how**:

- This position is 100% remote. You will work from your home office, with the flexibility to create your own schedule. We also provide you with all the hardware you will need to set up your workspace
- We offer competitive salaries and support your financial health through our employee share purchase plan, pension plans, RRSP, discounts on staff insurance, and more
- We help you prioritize your well-being from day one through flexible health benefits, early leave days, wellness programs, rewards, and recognition programs.
- We are invested in helping you grow in your career through education assistance to complete your CIP, FCIP, CRM or other courses desired, internal mobility, Leadership training and mentoring programs.
- NBFC cares about the community and supports the causes you believe in with donation matching and team volunteer days.

**Qui nous sommes**

Nous sommes la Financière Northbridge. Nous sommes fiers d’être une société canadienne à 100 %, détenue en propriété exclusive par Fairfax Financial. Nous offrons nos services par l’entremise de nos marques Northbridge Assurance, Les assurances Federated et TruShield Assurance. Nous sommes reconnus comme étant l’une des plus importantes sociétés d’assurance de dommages des entreprises au Canada. Nos employés sont engagés à comprendre les besoins de nos clients, et nous faisons tout en notre pouvoir pour aider les entreprises canadiennes à connaître un avenir meilleur et plus sécuritaire. Nous sommes une entreprise formée de personnes passionnées qui placent les gens au cœur de leurs préoccupations. Souhaitez-vous vous joindre à une équipe qui croit en l’importance de travailler fort, et d’avoir du plaisir au travail, tout en améliorant les choses? Ne cherchez pas plus loin que Northbridge.

À la Financière Northbridge, nous avons à cœur de créer un milieu de travail inclusif où nous célébrons les employés et les accueillons comme ils sont. Peu importe qui vous êtes ou ce qui vous rend unique, nous vous accueillons à bras ouverts. Veuillez simplement nous indiquer comment nous pouvons vous aider ou vous accommoder au cours du processus de sélection.

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