SEO Specialist

3 months ago

Calgary, Canada POD Marketing Inc. Full time

**SEO Specialist**

**Applications Due** EOD**:_October 1, 2024_**

**Target Start Date**:_October 21, 2024_**

**Who is POD Marketing?**

POD Marketing is a full-service digital marketing agency that offers clients a wide range of marketing solutions. Unlike other agencies, we specialize in specific industries, which makes us true experts in both digital marketing _and_ the industries we serve.

While we are committed to our clients, our number 1 priority has and always will be our employees. We believe this employee-obsessed approach is the biggest contributor to our company’s growth and success. In only 9 years, we’re now working with over 1,000 clients all across North America, which would not have been possible without employing a talented team of over 100 employees.

Office culture is not about having a beer fridge or a ping-pong table (but yes, we have those too), it’s about how being at work makes you feel. We asked our staff and here are some of the things they said they loved most about working at POD Marketing: They feel accepted for who they are, supported, challenged, enjoy the flexibility of being able to work from home, the open lines of communication with every member on the team including upper management, having physiological safety, and are energized by the opportunities to grow, develop and progress their careers.

In recognition of our outstanding employee-focused approach, we are proud to have won multiple employment awards, including being named one of Canada's most admired corporate cultures.

**Job Summary**

Stepping into the dynamic world of SEO? We're looking for an eager-to-learn SEO Specialist to join our digital marketing team. Your role will focus on supporting SEO accounts and executing SEO strategies that align with our client's goals. This entry-level position offers an exciting opportunity to develop your skills in client communication, SEO, and digital marketing strategy.

**Functions**
- SEO strategy creation and execution
- Portfolio and project management
- Client relationship building and maintenance

**Responsibilities**
- Manage a diverse portfolio of clients, focusing on delivering an exceptional client experience that is tailored to the specific needs of each individual, ensuring satisfaction and long-lasting relationships.
- Formulate and supervise SEO strategies across multiple verticals.
- Utilize WordPress for blog publishing and essential SEO adjustments.
- Serve as the client's main point of contact for deliverables and performance discussions.
- Generate captivating blog topics and direct the SEO content strategy.
- Conduct comprehensive keyword research and optimizations.
- Extract actionable insights using tools like Google Analytics, Google Search Console, Google Business Profile, and SEMRush.
- Manage and oversee the completion of technical SEO tasks, such as 301 redirects.

**Required Experience & Skills**
- Legally able to work in Canada and located in Calgary, AB
- Bachelor’s degree in Business Administration, Marketing, or a related field
- 2+ years in customer service, hospitality, or client relationship management
- Previous experience in digital marketing or SEO is an asset
- Strong organizational and project management capabilities
- Basic writing and editing skills.
- Exceptional problem-solving abilities and an analytical mindset.
- Ability and willingness to communicate with clients, including the ability to simplify complex concepts.
- SEO certification (ex: HubSpot, Moz, SEMRush, etc.) is an asset.
- Experience with WordPress, Google Analytics, Google Search Console, Google Business Profile, and SEMRush is an asset.

**What's in it for You?**

At POD Marketing, we're not just another company - we're a community of passionate, driven individuals who work hard, play hard, and support each other every step of the way. We believe that happy and motivated employees are the key to our success, which is why we go above and beyond to create an amazing work environment where you can thrive and excel. Here's what you can expect when you join our team:
**Work-Life Balance that Rocks**:

- 3 weeks of paid time off, plus 5 flex days, so you can recharge and take that well-deserved break.
- Passion Day - a last-minute hooky day to pursue your passions and do whatever makes you happy.
- MeMonday - a company-wide shut down day to prioritize mental health and well-being.
- Summer hours - our office closes at 1pm every Friday in June, July, and August

**Mentorship that Fuels Your Growth**:

- Formal mentorship program that pairs you with managers from team leads to executives, providing invaluable guidance and support.
- Opportunities for growth and advancement, as we prioritize promoting from within.
- Extensive learning & development program, including DiSC training, leadership development with our two-tier program called LEAD, public speaker training, and comprehensive management training.

**Wellness that Matters**:

- Weekly in-person 1:1s wi

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