Digital Marketing Coordinator

5 months ago

London, Canada Northern Full time

**About Northern**

Headquartered in London, Ontario, Northern is an integrated digital solutions agency helping leading brands across North America navigate digital transformation. Our solutions help brands grow by optimizing their digital customer journey. We have strategically assembled a group of innovators, who have a passion for technology, design, and improving digital experiences.

**What We’re Looking For**

We are currently seeking an entry-level Digital Marketing Coordinator to join our Digital Marketing team here at Northern. The Digital Marketing Coordinator is responsible for much of the day to day researching, coordinating, and executing effective digital marketing solutions for clients that drive conversions and support the customer journey. This individual will utilize skills of organization and time management to aid in the preparation and execution of digital marketing campaigns. This role provides ample opportunity to learn and grow a fulfilling career in Digital Marketing
- Full-time remote is available nationally. Our Connected Workplace Program gives you the option to choose a remote, hybrid or in-office workspace_

**Benefits of Becoming a Northerner**
- In exchange for your talent and expertise, Northern is committed to providing:_
- Benefits plan, including a Health Spending Account
- Wellness Program & LifeWorks EAP
- Fitness Reimbursement Program
- Vet Care Program
- RRSP Matching
- Profit-Sharing Performance Bonuses
- Endless Professional Growth Opportunities
- Delicious Meals & Company Social Events
- Free Onsite Parking
- Referral Bonus Program
- Flexible work environment - so you can work where & when you work best
- Allowance to help set up home office
- Just to name a few..._

**Key Responsibilities**
- ** Research, plan, and execute digital marketing initiatives** in alignment with clients’ goals and project deliverables
- **Conduct and report on research** surrounding target audience identification, **competitive analysis, and search engine keyword analysis**:

- **Collaborate** with senior team members to ensure marketing strategies deliver ROI for clients
- Aid in the preparation and delivery of client status meetings
- **Liaise with inter-departmental and cross-functional team members** to optimize client experience and ensure optimal solution delivery
- **Demonstrate a consistent understanding of clients’ marketing and business objectives**
- **Maintain industry certifications** and stay informed on marketing technologies and best practices
- **Monitor clients' marketing and business performance metrics** to forecast trends and proactively recommend new solutions and/or campaigns
- Identify key performance indicators and share insights with internal project stakeholders

**Qualifications**
- 1+ years’ relevant **marketing experience**:

- Successful completion of a post-secondary program in a relevant field (e.g., **marketing, advertising**, web development, computer science) or equivalent work experience
- **Demonstrated knowledge** and use of different **digital marketing tactics** and tools across multiple channels
- Google Analytics certification a bonus

Since its founding in 2015, Northern has grown to nearly 200 employees, helping leading brands across North America navigate digital transformation.

Northern is positioned as a leader in the performance advertising industry as a Facebook Marketing Partner and Google Premier Partner —awarded to only 3% of agency partners in Canada. Our campaigns with leading brands in North America have been recognized as **best in class** through the Google Premier Partner Awards, Search Engine Land Awards, and the Canadian Search Awards.

Northern’s continued growth, strengthened by our strong company culture, has led to multiple recognitions by Great Place to Work® Canada including Best Workplaces in Canada, Ontario, for Women, for Hybrid Work, and more.

**Equity and Diversity

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