Vp, Knowledge Management, Digital Growth

6 months ago


Toronto, Canada Edelman Full time

Edelman is looking for an experienced, innovative and agile Vice-President, Knowledge Management within our Digital Growth team. Someone who with a strong entrepreneurial spirit, establish track record in growth or knowledge management roles, and a depth of digital or social media marketing experience.
- The VP is responsible for partnering with the Managing Director for Digital Growth and working with global digital leadership to nurture specialist expertise, facilitate the sharing of best-practice work from across the network, build awareness and understand of our capabilities and offerings, and drive growth through external collaborations and partnerships.
- We know you’re thinking, “isn’t Edelman a PR company?”
- Sure, public relations is part of who we are, but in recent years we’ve changed. Edelman is a next generation agency where you have the freedom to do great work and achieve professional fulfillment. Today, we have a strong creative team, excellent planning capabilities, deep data expertise, and an outstanding digital team.

**Why Choose Edelman for the Next Stage of Your Career?**:

- Work with some of smartest and most dynamic digital marketing professionals in the world.
- Collaborate on innovative technologies and platforms in digital marketing space from TikTok to Discord.
- Shape agency points of view on emerging technologies from AI to Web3.
- Craft the agencies next generation products and offerings.
- Work with agency partners on digital marketing initiatives for some of the world largest companies.
- Get the opportunity to learn something new every day with our focus on learning and development.
- Help build what the future of digital marketing looks like with the freedom to innovative and try new things.

**Responsibilities**:

- Develop and manage growth plan inclusive of efforts to build and cultivate community, empower innovation, externalize and merchandize our expertise.
- Manage innovation agenda to expose digital teams to the latest and greatest technology innovations and opportunities.
- Sourcing, analyzing and providing data on emerging industries and marketing trends within Edelman's key geographies
- Manage practice case study and capabilities arsenal on Edelman Digital’s knowledge management system. This will include cataloging and sharing best practices within the group and platform, including case studies, POVs, job descriptions and IP.
- Develop and manage an IP and thought leadership agenda for the digital capability
- Leading collaboration and knowledge sharing initiatives within the practice
- Use Edelman paid subscription resources and publicly available data, perform secondary research, track trends and compile research briefs that address business or client pain points and opportunities
- Support development of responses to new business opportunities by partnering with new business resources to develop effective system to identify and leverage Edelman Digital assets
- Support overall practice administrative management and annual planning support, along with business and human resources reporting.

**Qualifications**:

- A passion for all things digital
- Exceptional secondary research skills, solid knowledge of MS Office Suite (especially PowerPoint and Excel)
- Superior verbal and written communication skills.
- Effective organizational skills essential
- The ability to explain complex platforms or technologies to large groups in simple terms
- The ability to manage multiple projects and stakeholders concurrently and prioritize appropriately given context and business strategy
- 8-10 years of experience, including 5 or more years of relevant digital agency, consultancy or marketing communications experience

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Data & Intelligence (DxI) and United Entertainment Group (entertainment, sports, lifestyle).



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