Community Engagement and Content Sp

4 weeks ago

Toronto, Canada YMCA of Greater Toronto Full time

Salary Rate: $43,000 - Check out the YMCA’s total compensation package

Location: 365 Bloor St E, YMCA, Toronto

Work Hours: 37.5 hours/week

Employment Type: Full Time Salaried Contract

Number of Vacancies: 1

Anticipated Start Date: May 23, 2023

Deadline to Apply: May 09, 2023

**Be the Spark** Join our passionate team and help us to achieve great things in our community

YMCA Employment and Community Programs provide a variety of employment, counselling, outreach, intervention, training and newcomer programs to youth and adults throughout the GTA. For decades the YMCA of Greater Toronto has been a leader in supporting the settlement and integration of newcomers to the GTA.

YMCA of Greater Toronto’s National Pre-Arrival Settlement Services: Next Stop Canada (NSC) and Pre-Arrival Coordinating Services (PACS) are funded by Immigration, Refugees and Citizenship Canada. NSC provides Pre-Arrival services to eligible adults and youth, delivered through an online web platform. This platform will help participants to prepare for immigration and will create a direct link to settlement services across Canada. It offers youth and adult immigrants (ages 12+) personalized information, one-on-one mentorship and settlement resources to successfully prepare for life in Canada. Additionally, PACS serves as the coordinating body with a secretarial function facilitating consultation within the settlement sector.

The Pre-Arrival Community Engagement and Content Specialist acts as dynamic member of the Pre-Arrival coordinating body team, who provides support to the outreach and community engagement Team Leader in building relationships with both pre
- and post
- community organizations and service providers; implement in-person and digital promotion strategies to increase community engagement and client reach; develop and manage content in all Pre-Arrival program and social media platforms and lastly, assist in the planning, production, promotion and coordination of online and in-person events. The Community Engagement and Content Specialist must ensure that they are proactive in supporting the Pre-Arrival team and plays a key supporting role to the outreach Team Leader.

**In this role, you will**:

- Assist in the development, implementation and evaluation of an annual outreach and community engagement plan, and communications and marketing plan, both consistent with the policies and standards of both YMCA of Greater Toronto and funder.
- Engage and build relationships with pre
- and post-arrival community organizations including YMCA newcomer programs for cross-collaboration, factoring the needs of the target audience.
- Work closely with the outreach Team Leader in producing and managing content such as webinars, videos, blogs, articles, event calendar etc. for the NSC and PACS online platforms including all social media channels (Facebook, LinkedIn, Twitter) to engage target audience.
- Actively and frequently seek out mentors and volunteers.
- Participate and provide support in managing online and in-person community forums, meetings and similar activities to increase client reach and stakeholder engagement.
- Assist in the planning, production, promotion and coordination of online and in-person events, while efficiently handling project delivery elements within set timelines.
- Update and maintain contact database of all key internal and external partners, including pre
- and post-arrival settlement service providers
- Edit and proofread written articles before posting in online and social media platforms and ensures all content material is consistent with the Y branding.
- Actively develop social media presence and identifies the creative use of social media platforms such as Facebook campaigns and similar strategies.
- Utilize social media management tools (e.g. Hootsuite, Sprout Social, etc.) and develop new tools to keep track and manage different social media channels.
- Utilize digital content development tools (e.g. Canva, Articulate, iMovie) to produce and edit videos, create eye-catching graphics, develop e-learning courses and other similar content for NSC platform.
- Assist in connecting with community partners for content creation such as guest speaker/ writers for webinars, videos and blog posts.
- Develop and maintain newsletters, online community forums and/or other tools for ongoing communication with partners and clients.
- Remain alert to immigration, newcomer and settlement trends and use this data to inform content development and improvement.
- Identify, coordinate and follow-up logistics for online and in-person events such as vendors, lodgings, equipment and other necessary details.
- Provide regular status reports to the outreach and community engagement Team Leader, alerting the team to any needed changes in timeline and proactively proposing solutions for any barriers to completing projects on time and on budget
- Ensure confidentiality of sensitive information and compliance with Y

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