Digital Marketing Coordinator

1 week ago


Calgary, Canada Consumer Genius Full time

Digital Marketing Coordinator

Company: Consumer Genius Inc.

**About Us**:
Consumer Genius Inc. is one of North America's fastest-growing companies, providing digital leads and calls to various financial companies, including mortgage firms, insurance firms, car dealerships, and lenders in the USA, Canada, and the UK. We are seeking a dynamic Digital Marketing Coordinator to join our team and contribute to our continued success.

**Job Overview**:
The Digital Marketing Coordinator will support the execution and coordination of our digital marketing strategies. This role requires a proactive individual who is organized, detail-oriented, and skilled at managing multiple digital campaigns across different platforms. You will work closely with the marketing team to drive engagement, optimize campaigns, and ensure consistent brand messaging across channels.

**Key Responsibilities**:

- Plan, execute, and optimize digital marketing campaigns across various platforms, including Google, Meta (Facebook/Instagram), TikTok, and others.
- Assist in the creation of marketing assets, including graphics, videos, and ad copy, by collaborating with content creators, designers, and writers.
- Monitor, analyze, and report on campaign performance, using analytics tools to identify trends, insights, and opportunities for improvement.
- Work with Media Buyers and other marketing professionals to coordinate, launch, and measure advertising campaigns.
- Develop wireframes and coordinate scripting, ensuring smooth ad creation, upload, and tracking.
- Stay updated with industry trends, new platform features, and evolving best practices to maximize marketing effectiveness.
- Assist in managing budgets, timelines, and content calendars for digital campaigns.

**Qualifications**:

- Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
- 1-3 years of experience in digital marketing or advertising, preferably in a B2B or agency setting.
- Familiarity with digital marketing platforms and tools, such as Google Ads, Facebook Business Manager, TikTok Ads, Google Analytics, and marketing automation systems.
- Strong analytical skills and data-driven thinking, with experience in campaign performance analysis.
- Excellent organizational, project management, and communication skills.
- Creative mindset with a keen eye for detail and aesthetics.
- Team player with the ability to multitask and prioritize work in a fast-paced environment.

**Why Join Us?***
- Be part of a rapidly growing company with a dynamic and collaborative team.
- Work on innovative marketing campaigns that have a real impact on our success.
- Opportunity to learn, grow, and make a significant contribution to the digital marketing landscape.

Pay: $38,000.00-$55,000.00 per year

**Benefits**:

- Casual dress
- Dental care
- Employee stock purchase plan
- Extended health care
- Paid time off
- Work from home

Flexible language requirement:

- French not required

Schedule:

- Monday to Friday

Work Location: In person



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