Advanced Analytics Manager
7 months ago
At AstraZeneca, we pride ourselves on crafting a collaborative culture that champions knowledge-sharing, high-reaching thinking and innovation - ultimately providing employees with the opportunity to work across teams, functions and even the globe.
Recognizing the importance of individualized flexibility, our ways of working allow employees to balance personal and work commitments while ensuring we continue to create a strong culture of collaboration and teamwork by engaging face-to-face in our offices 3 days a week. Our head office and BlueSky Hub in downtown Toronto are purposely designed with collaboration in mind, providing space where teams can come together to strategize, brainstorm and connect on key projects.
Our dedication to sustainability is also central to our culture and part of what makes AstraZeneca a great place to work. We know the health of people, the planet and our business are interconnected which is why we’re taking daring action to solve some of the biggest challenges of our time, from climate change to access to healthcare and disease prevention.
**Our Position**
**Advanced Analytics Manager**: Reporting into the Data Science & Advanced Analytics team, you will work across the organization to assess commercial performance and present data-driven recommendations for investment and marketing decisions using statistical and machine learning models. You will also further advance the development of data wrangling processes, feature engineering, analytical reporting and optimization techniques for customer targeting, segmentation, and marketing.
This role will require both a strong understanding of the commercial business and technical skills to generate value from data. You will work closely with teams across multiple disease areas and brands in both a primary and specialty care context, with particular focus on marketing performance and progressing our omni-channel enablement. Through these experiences, you will use modern techniques applied to a wide-range of data including digital and in-person marketing, customer profiling, sales, and prescription data.
The **Advanced Analytics Manager **will partner extensively with the Customer & Performance Analytics team, Data Strategy & Governance team, and our global and external partners to inform decision making and support the advancement of the analytics capabilities at AstraZeneca Canada.
**Responsibilities**:
- Perform data mining, wrangling and feature engineering to support model and report development
- Develop innovative customer profile metrics to simplify and build new insights for marketing and sales teams
- Build, maintain, and present results from machine learning and statistical modeling projects to leaders
- Conceptualise and provide expertise on the design, execution, and evaluation of A/B testing to assess marketing performance and enable the optimization of our omni-channel marketing efforts
- Investigate and explore new data sets and recommend sustainable use cases that can support ongoing insight generation
- Manage and strengthen existing partnerships with external and internal teams to effectively deliver key analytical projects
- Partner with business unit analytics managers to enhance segmentation & targeting processes
**Qualifications**:
- Strong analytical skills, coupled with curiosity and conceptual thinking skills to manipulate and derive meaningful interpretations from data
- Undergraduate degree in a technical field (Statistics, Economics, Mathematics, Computer Science, etc.) or equivalent experience
- Minimum 2 years experience and an established proficiency using SQL and Python and/or R for data processing (e.g., Redshift SQL, Pandas, Tidyverse, PySpark).
- Knowledge and experience using business intelligence reporting tools (e.g., Experience with Power BI or similar is considered an asset)
- Comfortable with building and implementing statistical and machine learning models (e.g., advanced regression techniques, hypothesis testing, time series analysis, experimental design, causal inference, clustering)
- Excellent problem-solving skills with a desire for continuous learning
- Strong oral and written communication skills and proven experience presenting analytical findings with varying levels of complexity
- Familiarity with commercial Pharmaceutical Industry data is an asset
**Great People want to Work with us Find out why**:
- GTAA Top Employer Award for 9 years
- Learn about our culture
- Learn more about working with us in Canada
- View our YouTube channel
AstraZeneca is committed to taking every reasonable precaution to protect employees, our customers and the healthcare systems in the communities in which we serve. In an effort to protect the wellbeing of our employees and customers, full COVID-19 vaccination is an essential requirement of all positions at AstraZeneca. As such, all offers of employment will be conditional upon either (i) proof of full COVID-19 vaccination or (ii) proof of
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