Marketing Lead
7 months ago
**Digital Media Marketing**
You will be responsible to oversee all digital campaigns across all social platforms, PR and online brand and reputation.
You will be comfortable working with a fast-paced company and you are looking to grow and ultimately lead the role. A true Go-Getter
**Responsibilities**
- Report on performance of all digital marketing campaigns. Track against KPIs and advise on strategies to grow further.
- Create videos and engage with clients and initiatives with more than just google ads
- Identify trends and insights, and optimize spend and performance based on the insights
- Be very creative in new growth strategies
- Collaborate with management to create web pages and track user experience
- Comfortable evaluating end-to-end customer experiences across multiple channels and customer touch points
- Provide guidance on emerging technologies.
- Provide thought leadership
**Requirements**:
- BS/MS degree in marketing or a related field, or equivalent proven work experience.
- Experience leading and managing Social campaigns
- Highly creative in identifying target audiences
- Experience with A/B and multivariate experiments
- Knowledge of website analytics tools
- Highly Experienced in setting up and optimizing Google Adwords campaigns
- Knowledge of HTML, CSS, and JavaScript
- Experience in Graphics Design, Photoshop and Indesign
- Strong data-driven thinking
- Familiar with the latest trends and best practices in digital marketing
- Strong communication skills are a must.
**Work Location**
Location: in-person and remote
**Job Types**: Full-time, Part-time
**Salary**: $48,000.00-$72,450.61 per year
**Benefits**:
- Casual dress
- Flexible schedule
- Work from home
Flexible Language Requirement:
- French not required
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Mississauga, ON L5N 0C2: reliably commute or plan to relocate before starting work (required)
**Experience**:
- Marketing: 3 years (preferred)
Work Location: Hybrid remote in Mississauga, ON L5N 0C2
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