SEO Specialist
5 months ago
Responsibilities:
- Develop and implement effective SEO strategies to improve website rankings
- Conduct keyword research and analysis to identify target keywords and optimize website content
- Write website content/copy based on SEO strategy
- Speed optimization of websites
- Optimize website structure, URLs, and internal linking for improved search engine visibility
- Monitor and analyze website performance using tools like Google Analytics and Google Search Console
- Stay up-to-date with industry trends and best practices in SEO and digital marketing
- Collaborate with content creators to ensure SEO best practices are followed in content creation
- Perform on-page optimization including meta tags, headers, and image optimization
- Manage Google Tag Manager implementation for tracking and analytics purposes
- Conduct competitor analysis to identify opportunities for improvement
**Experience**:
- Proven experience as an SEO Specialist or similar role
- In-depth knowledge of SEO techniques, algorithms, and ranking factors
- Experience with e-commerce websites and optimizing product pages for search engines
- Proficiency in HTML5, CSS, and WordPress for on-page optimization
- Familiarity with Google Analytics, Google Search Console, and other SEO tools
- Strong analytical skills with the ability to analyze data and draw actionable insights
- Excellent research skills to stay updated with the latest SEO trends and strategies
**Job Types**: Full-time, Permanent
**Salary**: $40,000.00-$60,000.00 per year
**Benefits**:
- Casual dress
- Company events
- On-site parking
- Profit sharing
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus pay
Ability to commute/relocate:
- Richmond Hill, ON L4B 2P1: reliably commute or plan to relocate before starting work (required)
**Experience**:
- SEO: 3 years (required)
Work Location: In person
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