Brand Development Coordinator

2 weeks ago

Toronto, Canada RFA Canada Full time

RFA’s residential mortgage lending business is operated by RFA Mortgage Corporation and RFA Bank of Canada, a federally regulated Schedule I Bank. RFA Mortgage Corporation specializes in Prime lending (Insured, Insurable, Uninsurable), while RFA Bank of Canada is a balance sheet based Alternative mortgage lender (Alt-A and B lending). Combined, RFA offers mortgage brokers a one-stop shop with our full suite of competitive Prime and Alternative mortgages. RFA’s strategic vision is to be a long-term leader in the residential lending segment by offering a value proposition beyond just rate and compensation. Through building a competitive broker experience and solutions-oriented product suite, RFA’s goal is to be recognized and recommended by our mortgage broker partners, mortgagors, and other strategic partners, for our financing solutions and broker/client experience

**The Opportunity**
- The Brand Development Coordinator will work closely with the in-house Marketing team to coordinate, develop, and implement marketing plans and activities to enhance RFA’s brand awareness and market share.
- Design & Communications
- Support internal and external marketing programs
- Assist in the development of marketing material to support a national sales team
- Assist in the planning/creation of engaging content for digital/print media
- Update designs for the broker market
- Assist in writing, editing, and proofreading, and communications
- Assist in planning/executing events
- Administrative
- Help track/maintain the marketing budget and content calendar
- Maintain our annual calendar of events
- Help with kitting/shipping of corporate gifts & swag
- Coordinate with a variety of vendors depending on the project type
- Update/maintain broker contact data in MailChimp
- Sales Support
- Assist in the registration of our national sales team for industry events
- Coordinate conference material including sourcing company swag, shipping material/supplies, and event set-up (when required)
- Customer/Stakeholder Interaction
- The Brand Development Coordinator will interact with employees at all levels and must be comfortable working with many different stakeholders internally & externally.

**What you can bring to RFA**:

- Bachelor’s Degree in Marketing, Design, Communications, or related field
- 1-2 years of related experience (preferred but not necessary)

**Benefits of Working at RFA**:

- Health & Dental Care
- Vision Care
- RRSP Match
- Vacation & Personal Days
- This job will be primarily remote but there will be a requirement to complete in-person tasks out of our Toronto office.
- Proficient in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)
- Exceptional written and oral communication skills
- Willing to learn or be adept at Creative Suite programs (InDesign, Photoshop, & Acrobat)
- HTML5, CSS experience is a plus
- Ability to prioritize and work within tight deadlines
- Detail-oriented and highly organized
- Ability to work independently with mínimal supervision
- Keen eye for clean design and can execute tactical direction flawlessly/efficiently
- Working knowledge of both digital/print advertising in all facets and stages of development
- Copywriting/editing experience

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