Director of Marketing

7 months ago


Edmonton, Canada DiveThru Full time

Are you a passionate senior marketing professional who is interested in joining a mission-driven company set on making therapy the new normal? Are you energized by both the creative and analytical sides of marketing? Are you looking to lead a marketing team in an organization at the forefront of transforming the mental health tech space?

If you’re still reading, it means you’re the perfect fit Sooo... Hi We're DiveThru. We're on a mission to ensure no one struggles alone. Through our in-person studios and online platform, we connect today's generation with a modern therapy experience.

As a mental health tech company with funding from all levels of the government, we are integrating technology into the therapy experience to improve therapist and client experiences and outcomes. By bringing together every element, from matching with a therapist, managing appointments, accessing resources, and tracking progress directly in the DiveThru app, we are modernizing the therapy experience. The centralization of therapy tools means one less thing to worry about so that clients can focus on what matters — _healing._

**We’re looking to add a Director of Marketing to our DiveThru Crew**. As the leader of our marketing team, you’ll drive innovative campaigns that amplify our mission to make therapy the new normal, blending creative vision with data-driven strategy. You’ll oversee diverse initiatives, optimize performance through analytics, and extend our reach into new markets. Your leadership will inspire our team and shape impactful, cohesive marketing efforts that align with DiveThru’s business, client and growth goals.
- **Here’s What You’ll Get By Joining Our Team**:_
- Stock options in high-growth organization
- Paid vacation so you can take the time off that you deserve
- Paid flex days (because we get it - _life happens_)
- Paid office closure from December 25th through January 1st to give our Crew the chance to recharge
- Health, dental, and extended benefits plan starting from day 1
- Attend professional development and mental health related workshops
- The ability to join an incredible team, work directly alongside our CEO, and play an essential role in creating fundamental processes and practices for a expanding company
- The opportunity to be a part of a growing company with advancement as we continue to grow
- A remote-first work environment that gives you the best of both worlds: WFH comfort and in-person collaboration

Ready to join us? Okay, let’s talk about the **official stuff**:

- **Your General Responsibilities**:_
- Craft and execute marketing strategies to support DiveThru’s growth and expansion in current and new markets
- Utilize data and analytics to recommend and execute marketing strategies against thoughtful quantitative KPIs
- Identify and manage strategic B2B partnerships to increase our value and reach to clients
- Conduct research in new markets to ensure our marketing strategies are well-informed and aligned with the unique traits of different area demographics
- Provide continuous leadership, mentorship and development to the marketing team
- Control budgets and allocate resources amongst projects
- Prepare comprehensive reports for the leadership team, detailing campaign performance, insights, and recommendations. Use these reports to drive strategic decisions and improvements in marketing efforts
- Ensure all marketing materials and communications maintain a consistent brand voice and message, reinforcing DiveThru’s mission and values across all touchpoints
- **Your Skills**:_
- 10+ years in marketing and 4+ years in a senior leadership position
- Bachelor's degree in marketing, business or related field
- A blend of creative and analytical skills
- A data-driven storyteller who is comfortable working with numbers, analyzing quality metrics, and developing marketing claims
- Experience with overseeing large marketing budgets on platforms like Meta, Google and other paid advertising mediums
- Digitally savvy with experience using marketing platforms like Klaviyo, Mailchimp, Canva or similar
- Strong business strategy, project management, people management and leadership skills
- Comfort working in the ambiguous and fast-paced world of start-ups
- High attention to detail
- **Compensation**_

The total compensation for this role ranges from $110,000 to $130,000 annually.
- **Location**_

This is a hybrid position that will be based in Edmonton, Alberta.
- **The Next Steps**_

Read the job posting a couple of times to ensure this position is the right fit for you.
- Are you a dog or a cat person?
- Why are you the perfect fit for our DiveThru Crew?
- Please attach your cover letter and resume when applying. Please also attach a LinkedIn URL if you have one.
- **How We Hire**_

**Job Types**: Full-time, Permanent

Pay: $100,000.00-$130,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Dental care
- Extended health care
- Flexible schedule
- On-



  • Edmonton, Canada City of Edmonton Full time

    **Job Number**:49899** - Are you an experienced marketing and communications expert looking for a place where your lively and original creative spirit will be appreciated? Do you want to manage a team of outstanding marketing and communications specialists who have built a strong and recognizable brand for one of Canada's top public libraries? Do you want to...

  • Marketing Director

    2 months ago


    Edmonton, Alberta, Canada Yeg Liquor] Full time

    Job Title: Marketing DirectorWe are seeking a skilled Marketing Director to join our team at Yeg Liquor.About the RoleThe successful candidate will be responsible for overseeing marketing initiatives, developing and executing strategic plans, and managing a team of marketing professionals.Key ResponsibilitiesDevelop and implement marketing strategies to...


  • Edmonton, Canada Integrated Marketing Platform Full time

    The Company: Integrated Marketing Platform Inc. is leading an effective new approach to marketing, significantly saving businesses on their marketing costs while delivering an exceptional integrated marketing strategy. The Position: The highly motivated Director, Business Development will be responsible for senior level B2B sales and driving increased...


  • Edmonton, Canada Explore Edmonton Corporation Full time

    **About Us**: We are Edmonton’s Destination Management and Marketing Organization (DMMO). We also manage two of Edmonton’s award-winning venues, the Edmonton Convention Centre and the Edmonton EXPO Centre. We help tell Edmonton’s story, elevate the Edmonton experience, and drive inbound visitation and economic impact in the visitor economy. Working...

  • Director of Marketing

    4 weeks ago


    Edmonton, Canada Nektar Inc. Full time

    Are you a marketing visionary with a passion for strategy, creativity, and results? We’re looking for a dynamic **Marketing Director** to lead our brand to new heights. This role is perfect for a strategic thinker who thrives in a fast-paced environment and has a proven track record in both digital and traditional marketing strategies. **Key...

  • Director of Marketing

    7 months ago


    Edmonton, Canada OEB Breakfast Co. Full time

    **About us** OEB Breakfast Co. is a medium business in Edmonton, AB. We are professional, agile, and our goal is to OEB Breakfast is Canada's favourite restaurant, serving elevated breakfast & brunch experiences & goodies to elevate your morning meals.. Our work environment includes: - Modern office setting - Food provided - Growth...


  • Edmonton, Canada Integrated Marketing Platform Full time

    The Company: Integrated Marketing Platform Inc. is leading an effective new approach to marketing, significantly saving businesses on their marketing costs while delivering an exceptional integrated marketing strategy. The Position: Highly motivated Marketing Sales Consultants generate new business and support our clients in building integrated marketing...


  • Edmonton, Canada Explore Edmonton Corporation Full time

    **About Us**: We are Edmonton’s Destination Management and Marketing Organization (DMMO). We also manage two of Edmonton’s award-winning venues, the Edmonton Convention Centre and the Edmonton EXPO Centre. We help tell Edmonton’s story, elevate the Edmonton experience, and drive inbound visitation and economic impact in the visitor economy. Working...


  • Edmonton, Alberta, Canada Marriott Full time

    The role of a Corporate Sales and Marketing Director at Marriott International is to drive revenue growth, develop strategic marketing initiatives, and foster relationships with key clients. This position requires exceptional sales and marketing skills, as well as the ability to work collaboratively with cross-functional teams to achieve business...

  • Director of Marketing

    4 months ago


    Edmonton, Canada HumanEdge Global Full time

    We Know Training started in 2002 when two friends tried to take their flight exams. The study materials and exam experience felt clunky and outdated. They knew there had to be a better way to deliver training. From there, it has developed into a full-service online training solution—the go-to expert in online training in regulated and public serving...

  • Director of Marketing

    7 months ago


    Edmonton, Canada The Brick Full time

    Is this job for you?: Working from and reporting directly to the President in our Corporate Office in Edmonton, Alberta, one of the most prestigious marketing positions in Canada has just become available due to a promotion within the company. The Director of Marketing for The Brick leads our established brand with plans and programs that open new markets,...

  • Director of Marketing

    7 months ago


    Edmonton, Canada The Brick Full time

    Is this job for you?: Reporting to the President, the Director of Marketing for The Brick leads our established brand with plans and programs that open new markets, launch new products and strengthen our customer relationships. As the marketing leader for the company, you will leave your mark on our business and the Canadian marketplace by bringing your...


  • Edmonton, Canada EMSA SOUTH Full time

    **Job Title: Director of Fundraising, Sponsorship, and Marketing** **Location**: Edmonton, Alberta **Reports To**: Executive Committee **Job Type**: Part Time **Job Summary**: EMSA South is seeking a dynamic and strategic Director of Fundraising, Sponsorship, and Marketing to lead and enhance our organization's efforts in securing financial support,...

  • Marketing Specialist

    2 months ago


    Edmonton, Canada University of Alberta Full time

    **Department** Brand **Salary range** $60,299.77 to $83,456.99 **Hours per week** 35 **Grade** 10 **Posted date** **Closing date** November 20, 2024 **Position Type** Full Time - Operating Funded **Description**: This position is a part of the Non-Academic Staff Association (NASA). This position has an expected end date of January 7, 2026 and offers...


  • Edmonton, Canada Robertson College Full time

    **Robertson is the School of New Work. **Our vision is for everyone to have a good life through a prosperous and fulfilling career. Our mission is to empower our learners with the most relevant training and up-to-date industry insights so that they may find fulfilling and meaningful careers. Robertson College is seeking a dynamic Director, Brand and...


  • Edmonton, Canada Alberta Continuing Care Association Full time

    **Position Overview**: ACCA is searching for a dynamic and creative Director of Communications and Marketing to lead our efforts in enhancing the organization's public image and brand. This role requires a blend of marketing expertise and excellent communication skills, geared towards elevating ACCA’s profile in the continuing care sector. **Key...

  • Director of Marketing

    4 months ago


    Edmonton, Canada Samdesk Full time

    We're looking for a Director of Marketing to join our growing team. If you love a challenge and enjoy working in a dynamic environment with lots of opportunity for building and growth, keep reading! Who we are The role and who you are This role is for someone who is passionate about emerging technology and innovative, modern marketing strategies. As a...

  • Executive Director

    1 month ago


    Edmonton, Canada Government of Alberta Full time

    h3>Executive Director, Trade, Economics, and Data AnalyticsJob InformationJob Title: Executive Director, Trade, Economics and Data AnalyticsJob Requisition ID: 64962Ministry: Agriculture and IrrigationLocation: EdmontonFull or Part-Time: Full-timeHours of Work: 36.25Regular/Temporary: RegularScope: OpenClosing Date: December 13, 2024Classification: Executive...


  • Edmonton, Canada Edmonton Public Library Full time

    Are you an experienced marketing and communications expert looking for a place where your lively and original creative spirit will be appreciated? Do you want to manage a team of outstanding marketing and communications specialists who have built a strong and recognizable brand for one of Canada's top public libraries? Do you want to make big ideas come to...


  • Edmonton, Alberta, Canada YEG MOVERS LTD. Full time

    Job Description:The Executive Director of Marketing Strategy is a pivotal role within YEG MOVERS LTD., responsible for spearheading the company's marketing endeavors.Responsibilities:Resource allocation: Strategically allocate material, human, and financial resources to implement organizational policies and programs.Department establishment: Authorize and...