Paid Social Specialist

4 days ago


Old Toronto, Canada Starcom Melbourne Full time

Starcom is a part of Publicis Media within Publicis Groupe, one of the world’s leading communications groups. Our team spans across our Windsor, Toronto and Montreal offices. We truly love the world of Media and Advertising. We see the planning and buying process as art. However, it is an art that is always best when backed by the science of empirical data.

One of our core tenants of media planning and buying is that human experiences drive impact through tangible results. Not only do we seek to deeply understand our clients’ business and what truly motivates consumers, but we seek to design experiences that drive meaningful consumer actions our clients care about – Move People, Move Business.

You will be joining a well recognised agency with credentials:

  • Great Places to Work certified two years in a row
  • Only communications company to be ranked in LinkedIn’s Top 25 Great Places to Work
  • 2022 Media Agency of the Year
  • 2023 Media Agency of the Year finalist

As part of Publicis Media Canada we are proud to be Great Places to Work certified and recognized with Best Workplaces for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions.

Job Description

The Social Specialist is an important member of a broader Social team, which pursues and activates on social media platforms against meaningful insights with the goal of driving measurable results. Social Coordinators receive in-depth training and continue their professional development by gaining experience and skills via on-the-job experience. The Social Coordinator's key skill-set includes analytical skills, math proficiency, demonstrated creative thinking, and great attention to detail.

Responsibilities
  1. Assist the Social Sr. Specialist and Social Supervisors in managing and executing approved Social Media plans.
  2. Assist in the development and organization of supportive data for Social Media plans and recommendations.
  3. Communicate with local clients regarding tactical aspects of the social media plans and assist in facilitating information and answering questions.
  4. Manage contracts/insertion orders and any resulting revisions with media vendors where a managed service is contracted.
  5. Responsible for inputting Social Media buys and managing any discrepancy reconciliations including actualizing media spending.
  6. Assist with billing process including a more automated process for Facebook.
  7. Responsible for updating blocking charts, budgets, and budget summaries where required.
  8. Assist with media research and day-to-day communication with creative account team members as appropriate.
  9. Update competitive media reports and provide technical support for presentation materials.
Qualifications
  1. Bachelor's degree; degree or concentration in advertising, marketing, business administration, and communications preferred.
  2. Track record of success throughout post-secondary career and previous employment.
  3. Strong quantitative skills, including analytical abilities and math proficiency.
  4. Solid verbal and written communication skills.
  5. Technical proficiency, particularly with Excel, Word and PowerPoint.
  6. Demonstrated critical thinking and problem-solving abilities.
  7. Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure.
  8. Detail-oriented and able to produce accurate work product.
Additional Information

Starcom is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Starcom; however, only those candidates selected for an interview will be contacted.

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