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Paid Growth Specialist

3 months ago

Old Toronto, Canada Phoenix Full time

[Full Time] Paid Growth Specialist at Phoenix (United States) | BEAMSTART Jobs

Paid Growth Specialist

Phoenix, United States

Date Posted: 31 Oct, 2022

Work Location: Toronto, Canada, United States

Salary Offered: Not Specified

Job Type: Full Time

Experience Required: 3+ years

Remote Work: No

Stock Options: No

Vacancies: 1 available

What we're looking for

We are looking for a Paid Growth Specialist You’ll work closely with the cofounders to continue to build out the user acquisition strategy and own a variety of paid acquisition channels. Responsibilities will vary but will start with paid search, display, and paid social (Facebook and Instagram). Our ideal candidate is able to create a roadmap, achieve ambitious growth targets, and understand the impact of their initiatives, prioritizing ruthlessly.

You are an analytical, hard-working digital campaign pro who loves to dig deep into the data of current/past campaigns. You love playing with new creative and copy, while identifying unique opportunities to scale, and drive CPAs down across multiple channels. You are hungry to join an early-stage company with a rewarding mission.

Responsibilities
  • Ad platform management: Manage our current monthly spend across Google / FB / IG / and others. Success means cost-efficiently scaling that exponentially in whatever way you think will deliver.
  • Establish a weekly test-measure-learn feedback loop with creative to drive consistent ad improvements.
  • Create growth dashboards with the team & monitor budgets, campaign performance, ROI, LTV, and other channel metrics.
  • Find the highest impact levers between targeting, creative, post-click experience, or algorithmic optimizations and execute on the changes.
Qualifications
  • 3-5+ years of experience with paid marketing channels and platforms (search and social being most relevant) - Excellent copywriting skills.
  • Proven track record of growing conversion volume within CAC targets.
  • You’ve done it before, at scale. You have some hard-won lessons from the industry, and bring a deep understanding of performance marketing.
  • You care about men’s health and have a personal connection to the space.
Why work at Phoenix?
  • Impact & autonomy: We’re well-funded, and you’ll have a big budget. You’ll report directly to the founders who understand the ups-and-downs of the business and you'll have a real opportunity to shape growth strategies.
  • Analytics: Have a preferred stack? We'll work with you to give you the tools you need to get the job done.
  • Rewarding Mission: We're delivering the best healthcare experience to Canadians across the country.
  • Fun team, local in Toronto We are a small elite team in Downtown Toronto. We love the tight feedback loop of working together in the office. If you've missed that in-person office experience, and love sharing strongly held opinions of the best lunch spot nearby, this is the role for you.
About PhoenixCanada's digital health clinic for men

Company Size: 1 - 5 People

Year Founded: 2019

Country: Canada

Company Status: Actively Hiring

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