Business Development Director

4 weeks ago


Old Toronto, Canada Accoravillage Full time

Great companies start with great people

Citron is a people first organization. Our strength comes from our teams of professionally-trained and Citron Certified Technicians. Citron Hygiene specializes in hygiene, sanitation, and disinfection services for washrooms and common areas that meet the needs of commercial establishments and property managers. We have created a fun, inclusive, collaborative, and team-oriented culture. All departments work together to achieve company goals, with camaraderie and respect. We are committed to fostering a great culture because we value our internal talent and work hard to maintain an environment that provides opportunities to those who seek it out.

Role Profile

The Business Development Director is responsible for leading the strategy and executing the plan in a specific vertical market (or markets) and/or geographical area to prospect identified accounts and/or verticals for new revenue/new logos. The Business Development Director represents the entire range of Citron services, consumables, and equipment to these assigned prospects while managing the customer accounts for a defined amount of time to retain business and penetrate at a site level and portfolio wide. The Business Development Director works together with the Head of North American Sales, Directors of Sales and Operations, and other company resources to manage the day-to-day business relationships within their accounts and ensure Citron’s strong footprint and leadership within the vertical markets. The Business Development Director is an integral part of the selling organization and is looked upon as a sales expert; therefore, collaboration within the selling team and participation in various training initiatives will be part of the role. Activity and revenue expectations are set monthly and reported through Citron CRM tool, Salesforce.com (SFDC) Dashboards, and monthly reports. KPIs may be custom to each individual BDD dependent on the territory and/or vertical.

Key Responsibilities

  • Present, promote, and sell Citron Hygiene products and services to prospects (new revenue/logo’s).
  • Manage existing client relationships using the Citron sales process and defined pricing and policies of Citron; grow and retain the portfolio revenue in line with company expectations.
  • Use Salesforce CRM and other company-defined IT systems to effectively manage pipelines, report activity, track sales, send contracts to clients, book appointments, and communicate both internally and externally in a professional manner.
  • Work together with the Head of North American Sales, Directors of Sales and Operations, and other company resources to manage the day-to-day business relationship and ensure Citron’s strong footprint and leadership within the vertical market.
  • Attend internal meetings and training fully prepared with relevant customer data on market opportunities, promoting a positive and professional sales attitude in the office and on calls to ensure the high standards required by Citron for customer service, hygiene, and environmental consciousness are maintained.
  • Carry out market research and maintain knowledge about the hygiene market in the defined territory, including awareness of competitor activity and new legislation, sharing with team members and sales leadership teams as appropriate.

Knowledge and Experience Essential

  • 5+ years of a proven track record within a national/major account environment of driving revenue growth through new logo acquisitions.
  • Must hold a valid Driving Licence and travel locally to attend meetings.
  • Education equivalent to a bachelor’s degree in commerce and/or business studies preferred, or the equivalent in related work experience.
  • Industry-relevant sales experience is preferred but not essential.

Skills Required

  • Ability to demonstrate the use of advanced sales skills including listening, questioning, summarizing, providing, negotiating, closing, and handling customer concerns.
  • Strong at building relationships, account management, communication, problem-solving, negotiation, and interpersonal skills.
  • Broad business acumen with strong analytical, decision-making, and problem-solving skills.
  • Able to use and understand sales-related IT systems (SFDC) and use them effectively to manage own performance, pipelines, forecasts, and activity.
  • Demonstrates the ability to work in a matrix management environment, working closely with sales colleagues in internal, regional, and strategic teams as well as operations, marketing, sales operations, finance, bid team, health and safety, and compliance to achieve the business goals.

Why choose Citron Hygiene?

  • Attractive remuneration.
  • Benefits including health, dental, and life insurance.
  • Continuous learning and development: Get the tools, training, flexibility, and autonomy to build your career, be part of our continuous education program.
  • Fun, supportive, and collaborative team.
  • Excellent career advancement and learning opportunities within a rapidly growing and stable company.

The above statements are intended to describe the general nature and level of work being performed by the individual(s) assigned to this position. They are not intended to be an exhaustive list of all duties, responsibilities, and skills required. Management reserves the right to modify, add, or remove duties and to assign other duties as necessary. In addition, reasonable accommodations may be made to enable individuals with disabilities throughout the recruitment process and to perform the essential functions of this position.

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