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Advisor Communications
3 months ago
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Advisor CommunicationsCanadian Pacific (CP) and Kansas City Southern (KCS) are now CPKC. As the only truly North American railway, we are making big moves Drawing on our strong foundations and heritage, CPKC moves essential goods across our 20,000-mile network to support economic growth throughout Canada, the U.S. and Mexico. Be a part of history as we connect a continent and create exciting career opportunities across our new transnational network. Visit cpkcr.com to learn about the CPKC advantage, our purpose and culture.
PURPOSE OF THE POSITION:
As Communications Advisor you will develop accurate, relevant and compelling internal and external communications. This incudes but is not limited to speaking engagements, presentations, publications, videos and digital/web in support of CPKC's reputation, credibility and investment value among key stakeholder groups such as; employees, customers, shareholders/investors, media and the general public. This position is part of a small but dynamic team to provide trustworthy, relevant and engaging content targeted at 20,000 railroaders across three countries in three languages so they can stay informed. The internal communications team works with Marketing and Brand teams to create an engaging content calendar across all channels, with select lines of business within the company to coordinate network-wide broadcasts, and to evaluate internal channel performance to inform strategic storytelling.
POSITION ACCOUNTABILITIES:
- Manage key internal and other communications strategies and initiatives
- Support the development of various corporate communications and to support internal and external channels
- Support internal and external campaign development through conceptualization and copywriting
- Develop corporate messaging, marketing and corporate content for publications such as, intranet, employee communications app, employee magazine, social channels and web, coordinating common messaging and corporate positions to ensure a consistent internal and external story, image and brand
- Manage photo and video content creation, including the development of concepts for visual and written components: story outline/script writing, shot lists/storyboarding, budget and communications planning
- Collaborate with team members to ensure key messaging on corporate initiatives are communicated accurately and timely
- Use creatively to enhance communications and drive employee engagement
- Maintain CPKC’s values while preparing messaging and ensure communications are inclusive
POSITION REQUIREMENTS:
- Possesses a communications/journalism/marketing degree or post-secondary equivalent.
- 5+ experience in corporate communications or business/financial journalism
- Strong writing and information processing ability.
- Knowledge of business and financial communications.
- Knowledge of rail or transportation industry would be considered an asset.
- Professionalism in engaging at an executive level.
- Proven coordination skills, comfortable coordinating individuals at all levels in the organization.
- Experience in managing vendor relationships.
- Capable of advising on the development of visual design/creative
- Experience with Adobe Creative Suite and Canva
- Experience with Microsoft SharePoint Online is an asset
- Proven ability to work collaboratively within a high-functioning, deadline-driven, team environment.
- Skilled researcher and fact checker
- Highly organized and attention to detail
- Position involves a mix of creative, strategic, and project management responsibilities aimed at enhancing our corporate brand and engaging our audience
WHAT CPKC HAS TO OFFER:
- Flexible and competitive benefits package
- Competitive company pension and/or retirement plans
- Employee Share Purchase Plan
- Performance Incentive Program
- Annual Fitness Subsidy
ADDITIONAL INFORMATION:
As an employer with North American presence, the possibility does exist that the location of your position may be changed based on organizational requirements.
Drug Test Elements:
CPKC is committed to the safety and health of its employees and the general public. New hires may be required to undergo a drug screen. We appreciate your cooperation in keeping CPKC safe and drug free.
The successful candidate will need to successfully complete the following clearances:
- Criminal history check
- Reference check
- Driver’s License verification and/or last 3 years of driving history if a requirement of the position
- Background checks that may included 7 years of employment history and Social Security number verification
Management Conductor Program:
Becoming a qualified conductor or locomotive engineer is the single best way for a management employee to learn the business at CPKC. You may be required to obtain a certification or to maintain your current certification/qualification as a conductor or locomotive engineer.
For our US applicants, CPKC is an equal opportunity/affirmative action employer, inclusive of protected veterans and individuals with disabilities . For Canadian applicants CPKC is an employment equity employer committed to the principles of employment equity and inclusion. We encourage all qualified candidates to apply including women, Black, Indigenous, People of Colour (BIPOC), members of the LGBTQ+ community, and people with disabilities. Accommodations for the job application process can be provided, as appropriate, upon request. All applicant information will be managed in accordance with the federal Personal Information Protection and Electronic Documents Act (PIPEDA).
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