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Personalization Coordinator

2 months ago

Greater Toronto Area Canada, Ontario 24 Seven Talent Full time

Client Overview:

Our client is a retail company, dedicated to innovative marketing and exceptional customer experiences.


Personalization Coordinator Overview:

We are seeking a Personalization and Offers Coordinator to enhance customer engagement through targeted marketing strategies and promotions. This role involves creating personalized offers, managing campaigns, and analyzing data to drive sales and improve customer experiences.


Personalization Coordinator Responsibilities:

  • Develop Personalization Strategies: Create and implement marketing strategies based on customer data.
  • Customer Segmentation: Analyze data to segment audiences and tailor campaigns.
  • Manage Offers: Design and execute promotional offers, ensuring alignment with marketing goals.
  • Campaign Execution: Launch and monitor personalized campaigns across various channels.
  • Analyze Performance: Track and report on campaign effectiveness, providing insights for optimization.
  • Collaborate: Work with product, sales, and customer service teams to integrate offers seamlessly.
  • Conduct Research: Stay updated on industry trends and competitor activities.

Personalization Coordinator Requirements

  • 2-3 years experience in loyalty marketing, focusing on personalization and offers.
  • Proficiency in marketing automation tools, strong analytical abilities, and excellent communication skills.