Technical Product Marketing Coordinator

1 week ago


Kitchener, Ontario, Canada Maplesoft Full time
For over 30 years, Maplesoft has been a leading provider of software tools for engineering, science, research and teaching.


Maple is math software that combines the world's most powerful math engine with an interface that makes it extremely easy to analyze, explore, visualize, and solve mathematical problems.


Our Engineering product suite of software includes
MapleSim: the advanced system-level modeling and simulation tool,
Maple Flow: a mathematics tool that makes it easy for engineers to brainstorm, develop, and document their design calculations, and
MapleMBSE which supports a model-based systems engineering approach to requirements management.


Maplesoft products and services are used in machine design, robotics, aerospace, automotive, industrial automation, and many other fields where engineers face complex challenges.


We are currently looking for a highly organized and motivated
Technical Product Marketing Coordinator to join our Strategic Solutions team.

In this role, you will support a cross-functional team (Sales, Business Development, Marketing, R&D, Product Management) with engineering-based product marketing projects.


Key Accountabilities

  • Support the Strategic Solutions team on a variety of technical product marketing projects.
  • Establish a thorough understanding of the technical differentiators of Maplesoft's engineering suite of products.
  • Help to write and/or present engineeringbased collateral, customer case studies, technical whitepapers, web content, media articles, webinars, presentations, videos, blog posts, and press releases.
  • Research and dig deep into target accounts, creating customized messages to directly support Sales efforts. Participate in outreach activities, as needed.
  • Organize, prepare for, and help present product demos to groups of engineers.
  • Project leadership: track milestones, organize meetings and connect with people across various departments.

Key Requirements

  • Postsecondary education in an engineering or technical field, such as mechanical or electrical engineering, design, or software control, or equivalent experience.
  • Exposure to, or experience in, technical marketing or product management within the engineering industry would be an asset. Key industries include industrial automation, robotics, and electronics.
  • Experience with software tools for engineering design, such as 3D CAD or CAE tools for simulation and mathematics would be helpful in this role.
  • Experience with content layout, storyboarding, or web page design would be advantageous.
  • Strong written and verbal communication skills, and comfort presenting in public are important.
  • The ability to coordinate multiple projects and deadlines, as well as the flexibility to work on projects of varied size, duration, and scope will be key to your success in this role.
  • Being detail oriented with strong organizational skills is important.
  • A second language, at an intermediate level, would be an asset.

Working at Maplesoft
Our teams build world-class software and services for system simulation, calculation management and systems engineering. Our product suite reflects the philosophy that given great tools, people can do great things


Maplesoft offers a collaborative culture and the opportunity to work on some of the most innovative and exciting projects in the industry.

We are committed to providing every employee with professional growth opportunities, a supportive work environment, and excellent compensation and benefits.


We have a hybrid work environment where employees work from our Waterloo office a minimum of 2 days per week, and can work remotely for the remainder of the week.


  • Maplesoft is committed to integration and equal opportunity. Accommodation throughout the recruitment process is available upon request._


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