Responsable Acquisition Online

2 weeks ago

Canada Ontario Lottery and Gaming Corporation Full time

We've said GAME ON, and we mean it – OLG is rapidly transforming its organization to better serve Ontarians by delivering great gaming experiences through our digital, retail lottery, and land-based casino channels.

Over the course of fiscal and fiscal , OLG delivered nearly $2 billion in net profit to the Province of Ontario.

OLG is now expanding our horizons even further, with a new strategic direction, to become a world class gaming entertainment leader with a globally admired digital platform.

We are ready to take this game to the next level and need a passionate Senior Digital VIP Manager to develop and recommend strategies to move customers through the lifecycle from onboarding through to retention of all key VIP customer segments.

Lead OLG Digital VIP program to champion and deliver best in class VIP experience for the Ontario market.

YOUR ROLE IN THE GAME

Create and recommend an overarching strategic business plan to prospect, acquire, retain, and win the loyalty of digital VIP customers across all digital segments.

Develop the strategic approaches to acquiring and onboarding new VIP accounts.

Oversee the execution of the VIP business plan to continually improve VIP experiences, retain VIPs and grow our digital market share.

Achieve individual digital VIP KPIs as well as support the achievement of overarching digital KPIs.

Participate in agile lab teams through the ideation, technical development, and launch of innovative products and experiences related to our VIP customers.

Design, implement and host in-person events to recruit and onboard new VIP accounts or further develop relationships with existing VIPs.

Work Experience: 5 years of VIP, Hospitality, Sales Acquisition or Loyalty Marketing experience or equivalent. Experience with gaming, sports betting, and lottery is an asset. Experience working in a multi-channel, multi-branded organization. Deep knowledge of VIP, Hospitability, Sales Acquisition or Loyalty Marketing strategies and tactics. Knowledgeable about sports betting, casino games and lottery products.
A Bachelor's degree in Business, Marketing or a related field of study, or equivalent relevant work experience.
Proficient in developing and articulating short-and long-term sales, marketing strategies and visions to all levels across the organization.

Innovative thinker with a passion for generating new ideas, nurturing a culture of creativity, and continuing to raise the bar on business performance.


Strategic Thinker :
strong strategic and critical thinker with ability to delve into unique challenges and find creative solutions.

Flexible Work Environment:
to help balance both work and life

Be your Authentic Self:
environment that values diversity as a source of strength
Learning Galore: 24-7 access to robust online learning programs

Public Service Pension Plan:
participate in a major defined benefit pension plan sponsored by the Government of Ontario

Variable Pay Program:
performance-based incentives to share in our success (Permanent OLG Employees Only)
Learn about OLG – GAME ON

We are a multi-billion-dollar organization with a wide array of business lines including, lottery, land-based casinos, digital lottery and casino, horseracing, and charitable gaming.

OLG is amidst a massive transformation focusing on being customer obsessed and bringing our digital business to a whole new level.

We are supporting and empowering employees and teams across the organization through greater accountability, leadership development and growth opportunities.

OLG is embracing more flexible work options and family friendly work practices including hybrid work.

Equity, diversity, and inclusion are essential elements of our culture and cornerstones of the Five Truths that OLGers Live by.

We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.

OLG's net profits are reinvested back into the province, contributing to the quality of life for Ontarians.
To learn more about OLG go to our website at
We look forward to hearing from you, interested applicants please apply online by June 13, 2024.

We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.

Personal information is collected by the Ontario Lottery & Gaming Corporation (OLG) and/or its third party service provider(s) under the authority of the Ontario Lottery and Gaming Corporation Act, 1999, SO 1999, c 12, Sch L and the Employment Standards Act, 2000, S.The information will be managed in accordance with all applicable laws, OLG's Protection of Privacy Policy (the Policy) and related policies and procedures.

For any questions about this collection, please contact .Looking for a rewarding career in the exciting gaming industry and want to make a difference?
Attention Students Do you have an interest in Digital Gaming? What about a career in Sustainability & Social Impact? We have various corporate divisions filled with exciting opportunities for you to launch your career here at OLG

When you join OLG, you'll help deliver a winning experience for the people of Ontario while levelling up your career in a collaborative, innovative environment.

You'll help deliver exciting entertainment experiences for our players. You'll help improve life in Ontario, because at OLG 100% of our profits go back to the province. We are bold, curious, open, and always taking our game to the next level.
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