CRM and Loyalty Associate

2 weeks ago

Toronto ON, Canada Three Ships Beauty Full time

We’re hiring We are seeking a talented and enthusiastic CRM and Loyalty Associate to join our dynamic marketing team. This role will primarily focus on managing our email, SMS, and loyalty marketing channels to engage with our existing customers and drive retention efforts. The ideal candidate is creative, data-driven, and possesses a deep understanding of customer behaviour and retention strategies.The ideal candidate will have a passion for beauty, a deep understanding of online consumer behaviour, a strong sense of curiosity, and a track record of success in growing/managing subscriber lists.This is a full-time position based in Toronto, ON, with a flexible start date. While our team primarily operates remotely, you'll be required to attend in-person co-working days twice a week at our downtown office. PRIMARY RESPONSIBILITIESAs the owner of our retention channels, you will develop and execute email, SMS, and rewards marketing strategies to drive customer retention, loyalty, and lifetime value.Create compelling, personalized content and campaigns that resonate with our target audience from start to finish - including briefing, coordinating assets, quality assurance, scheduling, testing, and reporting.Segment customer data and utilize insights to optimize and personalize targeting, messaging, and timing of communications.Collaborate with the customer service team to gather insights to optimize our automated flows and customer rewards/loyalty program, integrating into the full customer journey.Monitor key performance metrics and analyze campaign results to identify opportunities for optimization and growth, reporting on actuals vs plan each month.Collaborate cross-functionally with other teams, including design, product, and customer service, to ensure alignment and consistency in messaging.Stay informed about industry trends, best practices, and new technologies to continuously improve our retention marketing efforts.WHO YOU AREYou are a strategic thinker with a passion for creativity and data-driven decision-making.You have a keen eye for detail and ability to craft compelling, personalized content, pivoting last minute if needed to drive the best outcomesYou are deeply passionate about the skincare industry and enhancing customer confidence through impactful marketing efforts.You’re a real self-starter who thrives on collaboration – you display a strong sense of ownership and agility, keep the bigger picture in-focus, and aren’t afraid to roll-up your sleeves to get the job done. No task is too small – or too bigYou have a growth mindset and are excited to try new things, seeing challenges and unknowns as opportunities to learn. You are willing to put in the time and effort to get things done right and take pride in what you do and getting results.REQUIREMENTSBachelor's degree in Marketing, Communications, or a related field.2-3 years of experience in email marketing, SMS marketing, or retention marketing roles.Proficiency with email marketing platforms (e.g., Klaviyo, Mailchimp) and SMS marketing tools.Experience executing customer rewards or loyalty program is an asset, but not required. Strong analytical skills with the ability to interpret data and draw actionable insights.Excellent written and verbal communication skills with a keen eye for detail.Creative thinker with the ability to develop innovative and engaging marketing campaigns.Self-motivated and able to thrive in a fast-paced, entrepreneurial environment.Passion for skincare and beauty industry trends is a plus.HOW TO APPLYSend your resume and optionally include a cover letter to apply@threeshipsbeauty.com. We appreciate all applicants' interest, but only those selected for an interview will be contacted. Applications will be reviewed on an ongoing basis.We strongly encourage applications from visible minorities, individuals with disabilities, and members of the LGBTQ2+ community. Three Ships actively encourages applicants to self-identify.WORK PERKSHealth benefitsTeam offsites 3x/yearCompetitive compensationFlexible work hoursWellness membershipWeek of Christmas and New Years off + 2 additional weeks of paid vacation (3 weeks total)Half-day Fridays in the summerWork milestone recognitionFree skincareWHO WE ARE Three Ships is a results-driven beauty brand backed by natural ingredients and real science. Look closer at our formulas and you’ll find all natural, 100% plant + mineral-derived ingredients selected for their clinically-proven performance and skin-loving qualities. Nothing else.We are an equal opportunity employer. We truly see our team as our family, and focus on four core values: compassion, hustle, integrity, and curiosity. Hustle - we work hard and smart. We believe that hard work, resourcefulness and dedication will take us far. Less ego, more grit. Integrity - we look for people who are honest and good team players. We don’t believe in shortcuts - we take the right path, even if it’s the harder one. Compassion - we foster good vibes and positivity, and celebrate wins as a team. We don’t believe in pointing fingers or pushing blame. We trust each other and always assume the best intentions. Curiosity - asking questions is one thing, asking questions and having the willingness to discover the answers is another. We embrace, seek out, and share new experiences and ideas.

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