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Coordinator, Loyalty Marketing
3 months ago
Responsibilities:
- Develop and implement loyalty marketing strategies that align with the company's objectives and drive customer retention and advocacy.
- Collaborate with the Marketing Manager to create eyecatching visuals and graphics for various loyalty marketing materials and campaigns.
- Collaborate with crossfunctional teams to ideate and execute integrated loyalty initiatives
- Analyze customer data and behavior to identify insights and opportunities for optimizing loyalty programs and campaigns.
- Offer comprehensive program support to store teams, including but not limited to troubleshooting, guidance, and training on program implementation and utilization.
- Other duties as assigned
Requirements:
- Post secondary education in marketing, business administration or a similar field is required
- Creative design skills and experience using programs such as Canva
- Excellent communication skills, both written and verbal, with the ability to craft persuasive and compelling messaging.
- Strong project management and organizational skills, with the ability to handle multiple projects simultaneously and meet deadlines.
- Ability to collaborate effectively with crossfunctional teams and work in a fastpaced, dynamic environment.
- Must be detailoriented and meticulous in ensuring the accuracy of product and price information.
- Knowledge of CRM systems and loyalty platforms is a plus
- Strong graphic design skills (using programs like Adobe Creative Cloud) are an asset but not required
- Cannabis knowledge is an asset but not required