Partner Marketing Specialist

4 weeks ago


Greater Toronto Area, Canada DEDICATTED Full time
Overview

We're seeking a Marketing Specialist to take ownership of key marketing activities, especially around our collaboration with key Partners, event coordination, and refining marketing processes. If you thrive in a dynamic marketing environment, enjoy keeping things organized, and ensuring smooth execution of initiatives, this role is for you.

Key Responsibilities

Manage AWS Marketing Initiatives: The Marketing Specialist will oversee co-marketing activities with AWS, including events, campaigns, and promotions. This involves coordinating communication with AWS marketing teams, staying updated on partnership opportunities, and ensuring full utilization of AWS Marketing Hub and funding programs.

Plan and Execute Events & Campaigns: The Marketing Specialist will organize online and offline events from planning to execution. This includes ensuring marketing activities are well-prepared, effectively reach the target audience, and drive engagement around key initiatives.

Optimize Marketing Processes: The Marketing Specialist will streamline existing marketing workflows to improve efficiency and structure. This includes maintaining marketing materials, ensuring all assets are up to date, and implementing best practices for process improvement.

Manage Marketing Content Development: The Marketing Specialist will oversee the creation of key marketing materials, such as case studies, website content, and presentations. This includes ensuring branding and messaging consistency across all materials and collaborating with content and design teams to produce high-quality assets.

What We're Looking ForExperience
  • 3+ years in marketing coordination, event planning, or content management, preferably in the technology or cloud computing sector.
  • Hands-on experience with digital marketing, event planning, or campaign execution.
  • Exposure to AWS partner programs, co-marketing initiatives, or cloud-based marketing strategies is a plus.
Skills & Qualifications
  • Strong organizational and project management skills with the ability to juggle multiple initiatives.
  • Excellent communication skills, both written and verbal, with the ability to collaborate across teams.
  • Basic understanding of marketing analytics and campaign performance tracking.
  • Ability to thrive in a fast-paced, dynamic environment and take ownership of tasks.
Success Metrics
  • Effective execution of AWS co-marketing initiatives, events, and campaigns.
  • Improved organization and efficiency of marketing processes.
  • Increased engagement and participation in company-led events and initiatives.
  • High-quality marketing materials that align with brand messaging and business goals.


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