Senior Social Media Strategist

6 months ago

Calgary, Canada Mount Royal University Full time

About the Role

At Mount Royal University, we’re in the business of opening minds and changing lives through an amazing undergraduate university education. And now, we’re looking for a Senior Social Media Strategist to join the Marketing and Communications team and help us share our story with the world.

As the Senior Social Media Strategist at MRU you are at the forefront of our digital journey, shaping our online presence, and driving engagement with students, faculty, and the global community. We're seeking a dynamic, creative, and strategic thinker to lead our social media strategy and elevate the MRU brand in the digital landscape.

You are an exceptional communicator and storyteller with a passion for technology and digital platforms. You are a leader who is comfortable providing guidance across the institution on social media best practices and content creation, as well as implementing a long-term strategic social media content plan.

This role requires you to work closely with teams and leaders throughout the institution.

MRU is committed to maintaining and further developing a diverse campus. This role requires a dedication, understanding, professional experience and/or lived reality that ensures the incumbent is aware of and committed to diversity and inclusion. 

This position is a permanent full-time role working 35 hours per week.

Responsibilities

Work closely with the social media specialist and oversee the day-to-day activities of the institutional social media accounts, storytelling, and strategy for clients. Oversee and provide ongoing direction, supervision and training to social media administrators campus-wide to ensure adherence to best practices, usage guidelines, brand, and crisis communication protocols.  Provide leadership and guidance to strategists when social media is required in plans, programs and initiatives. Responsible for researching and evaluating emerging social media, and digital communication tools to manage risk, enable day-to-day operations and align with long-term strategic plans.  Use social media strategies to significantly increase the reach of institutional priorities such as recruitment initiatives, student retention, community partnerships, and alumni and donor initiatives.  Translate the University brand, traditional media, key events, partnerships and marketing campaigns into social media opportunities to increase the University’s reach and profile.  Use data and analytics tools to measure social media performance and provide insights for continuous improvement. Actively participate in photography, videography and editing for social media and other digital platforms when required in coordination with other marketing and communications team members Play a critical role in issues management and crisis communications.

Qualifications

Bachelor degree in a related field or equivalent 5 - 8 years of direct social media experience with a large, complex organization Previous post-secondary experience is an asset A highly organized self-starter, skilled storyteller and creative problem solver who has highly evolved judgment and interpersonal skills  Well-rounded experience in communications, issues management and emergency response, and reputation management Demonstrated ability to adapt writing style for various purposes Experience with videography, photography, editing and design template software

What We Offer

Talented and committed employees are the driving force behind student success. We strive to be an employer of choice among Canadian post-secondary institutions. 

At Mount Royal University, we recognize that people are a combination of many intersecting identities; we work to cultivate an environment that welcomes the whole person, and harnesses the strength that is available in our diversity, creating a rich and inclusive workplace.

Investing in the learning and development of our employees benefits the individual and the University. A variety of services, resources and programs encourage a healthy, productive workplace. Mount Royal University offers a competitive total compensation package including health and dental benefits, pension, health and personal spending accounts, paid vacation, winter holiday closure, personal days and a free membership in our fully equipped recreation centre.

Our campus offers the convenience of a full medical clinic, dentist and pharmacy, as well as a variety of wellness services such as physiotherapists and massage therapists. Campus Recreation offers many activities, including personal training, climbing, aquatics, sports and certifications for students, employees and the public.

  • Senior Social Media Strategist

    4 weeks ago

    Calgary, Alberta, Canada Mount Royal University Full time

    About the RoleAt Mount Royal University, we're seeking a highly skilled Senior Social Media Strategist to join our Marketing and Communications team. As a key member of our team, you will be responsible for shaping our online presence and driving engagement with students, faculty, and the global community.Key ResponsibilitiesDevelop and implement a...

  • Social Media Strategist

    7 months ago

    Calgary, Canada Aurum Group Full time

    We are looking for a qualified Social media strategist to join our team. You will develop and implement a comprehensive social media strategy to increase our web traffic and our brand awareness. As a Social media strategist, you should have excellent multitasking skills to handle all of our social media accounts in a cohesive way. If you have a creative way...

  • Social Media Coordinator

    3 months ago

    Calgary, Canada Reframed Social Full time

    **Job Title**:Social Media Coordinator **About Reframed Social**: Reframed Social is a full-service social media agency serving clients across diverse industries including fashion, wellness, CPG, hospitality, construction, law, technology, and beyond. We are committed to helping our clients maintain a relevant, intentional, and vibrant online presence that...

  • Social Media Manager

    1 month ago

    Calgary, Canada Wavefront Media Full time

    **Job Overview** delivering high-quality social media management, with the potential for future growth opportunities as we continue to expand. **Responsibilities** - Develop, implement, and manage social media strategies across platforms (Facebook, Instagram, TikTok). - Plan and execute the monthly social media content publishing plan. - Coordinate monthly...

  • Social Media Strategist

    1 month ago

    Calgary, Alberta, Canada WestJet Full time

    WestJet Social Media AdvisorWestJet is seeking a highly skilled Social Media Advisor to join our award-winning team. As a key member of our social media team, you will be responsible for executing our social media strategy, collaborating with stakeholders to build and deploy content to our organic social channels, and ensuring a consistent brand voice.Key...

  • Social Media Manager

    3 months ago

    Calgary, Canada ZLR Media Full time

    **Sister Company**: North Media Group **Location**: Calgary, Canada (Remote Position) **Job Type**: Part-Time Internship **Experience**:No prior Experience Needed **About Us**: North Media Group is Canada's fastest-growing media/news outlet on social media, connecting Canadians to their cities through a diverse network. Our primary target audience is Gen...

  • Senior Influencer Marketing Strategist

    4 weeks ago

    Calgary, Alberta, Canada Daniel J Edelman Holdings Full time

    We are a leading communications firm seeking a senior influencer marketing strategist to help us stay ahead of the curve. At Edelman, we pride ourselves on our ability to move quickly and think creatively. As a senior influencer marketing strategist, you will be responsible for developing and executing innovative influencer marketing campaigns that drive...

  • Digital Media Strategist

    7 days ago

    Calgary, Alberta, Canada Mount Royal University Full time

    About the RoleMount Royal University is a leading educational institution dedicated to providing high-quality undergraduate university education. As we continue to grow and evolve, we are seeking an experienced Digital Media Strategist to join our Marketing and Communications team.The successful candidate will be responsible for shaping our online presence,...

  • Senior Marketing Strategist

    1 week ago

    Calgary, Alberta, Canada Accel Professional Corporation Full time

    Job SummaryWe are seeking a highly skilled Senior Marketing Strategist to join our team at Accel Professional Corporation. This is a permanent position that offers 30-40 hours of work per week.About the RoleThe ideal candidate will have a strong educational background, with a minimum of 1 year of experience in marketing, preferably in an industrial or...

  • Senior Marketing Strategist

    1 week ago

    Calgary, Alberta, Canada Beima Global Inc. Full time

    Job Description:We are seeking a highly skilled Senior Marketing Strategist to join our team at Beima Global Inc. This role will be responsible for developing marketing strategies, coordinating special events and promotions, and assisting in the preparation of marketing materials.About the Role:This is a permanent position working 35 hours per week.The ideal...

  • Digital Marketing Strategist

    3 days ago

    Calgary, Alberta, Canada MVM MEDIA GROUP Full time

    Job DescriptionWe are seeking a highly motivated and organized Digital Marketing Strategist to join our team at MVM MEDIA GROUP.About the RoleThis is a permanent, full-time position working 30-40 hours per week. The ideal candidate will have 1-2 years of experience in digital marketing and will be proficient in conducting online marketing, e-commerce, and...

  • Senior Marketing Strategist

    7 days ago

    Calgary, Alberta, Canada ACM Risk Sciences & Development Inc. Full time

    Job DescriptionWe are seeking a highly skilled Senior Marketing Strategist to join our team at ACM Risk Sciences & Development Inc.The successful candidate will possess excellent marketing skills and experience in developing and implementing business plans, as well as conducting market research and analyzing data.Key Responsibilities:Develop and implement...

  • Digital Content Strategist

    6 days ago

    Calgary, Alberta, Canada Neighbourhood Pub Full time

    About UsNeighbourhood Pub is a dynamic and vibrant community hub where people come together to enjoy great food, drinks, and entertainment. We're looking for a highly skilled Digital Content Strategist to join our team.Job DescriptionWe're seeking an experienced Digital Content Strategist who will be responsible for developing and implementing a...

  • Social Media Sales Coordinator

    5 months ago

    Calgary, Canada Collage Media Group Inc. Full time

    You MUST be located in Calgary for this role. - C**ontent Creation and Scheduling**: - Schedule and post content across various channels, including but not limited to Facebook, Instagram, Twitter. - **Community Engagement**: - Foster and grow our online community by responding to comments, messages, and interactions on social media platforms. - Monitor...

  • Executive Media Strategist

    1 week ago

    Calgary, Alberta, Canada Pursuit Collection Full time

    About the Role:Pursuit Collection is seeking an experienced Executive Media Strategist to join its Calgary office. In this role, you will be responsible for developing and executing external communications strategies to build positive brand awareness of Pursuit as a global attractions and hospitality brand.Responsibilities:Develop and implement strategic...

  • Senior Marketing Strategist

    7 days ago

    Calgary, Alberta, Canada VERB Interactive Full time

    Unlock Your Potential as a Senior Marketing StrategistAt VERB Interactive, we're seeking an exceptional individual to fill the role of Senior Marketing Strategist. This exciting opportunity will see you working closely with our team to drive business growth through innovative marketing strategies.As a Senior Marketing Strategist, you'll be responsible for...

  • Social Media Lead

    6 months ago

    Calgary, Canada Arts Commons Full time

    Reporting to the Senior Manager, Communications & Public Relations, this position plays a crucial role in boosting the online presence of Arts Commons by creating and executing social media engagement strategies to inform, advertise and attract public interests. You have a solid understanding of the digital landscape and can navigate through a variety of...

  • Social Media Coordinator

    3 months ago

    Calgary, Canada Preventous Collaborative Health, Preventous Cosmetic Medicine & Xone Precision Medicine Full time

    Hello, we’re happy you found us! We started Preventous Collaborative Health in Calgary in 2007 with one goal: making people as healthy as they could and keep them at peak health for as long as we could. We fought to redefine health as something more than just the lack of disease, and helped people embrace the concept of health as a state of overall...

  • Senior Communications Strategist

    7 days ago

    Calgary, Alberta, Canada MTG HEALTHCARE ACADEMY Full time

    Job Description:We are seeking a highly skilled Senior Communications Strategist to join our team at MTG Healthcare Academy. In this role, you will develop and implement effective communication strategies to promote our educational programs and services.Responsibilities:Develop comprehensive communication plans to engage target audiences and enhance the...

  • Content Strategist for Interactive Media

    2 days ago

    Calgary, Alberta, Canada Critical Mass Full time

    Job DescriptionWe are seeking a highly experienced Content Strategist for Interactive Media to join our team at Critical Mass.About the RoleThis is an exciting opportunity to collaborate closely with creatives and strategists to build engaging and intuitive digital experiences.About YouYou have 3-5+ years of experience as a copywriter in an agency or...