Sales Support Specialist

2 weeks ago


Markham, Canada Support Services Office Full time

We are Sienna Senior Living, a publicly traded company (TSX:SIA) and one of Canada’s leading owners and operators of seniors’ residences. We offer care, support, services and housing in Retirement and Long Term Care to seniors/residents and their families. And we truly believe it is a privilege to serve Canada’s seniors, ensuring they live fulfilling lives with the utmost comfort, dignity and respect.

At Sienna, we empower our 12,000 team members to help our residents live the life they desire and deserve. We provide our team members the tools and support to deliver excellent clinical care and elevate the resident experience through choice, personalization, and community engagement. 

What Sienna Offers: We aspire to cultivate an environment and culture where team members feel valued, heard and empowered to do meaningful work. And we offer a number of programs and benefits that support team members’ financial, personal and professional needs:

A competitive compensation and vacation package Health & Dental benefits program RRSP with employer match Share Ownership and Reward Program (SOAR) Employee Share Purchase Plan with company match Continuous learning and growth so you have the skillset needed to succeed and take on new challenges A welcoming culture that values diversity and differing perspectives, experiences and beliefs Travel is Required to sites across Ontario (*Reimbursement Applies*)

What You’ll Be Doing:

Meet or exceed occupancy targets in all owned and managed properties. Achieve sales performance metrics in each residence to achieve optimum results. Lead and operate in a manner that promotes, and is aligned with, the Organization’s Mission, Vision, and Values. Keeps current on trends for sales in seniors housing and stay abreast of new competition in Sienna market areas. Provides leadership to the residences in the development and implementation of sales and marketing plans, competitive analysis, sales sprint activities and community outreach. Monitor sales activities; data mining and analysis of lead management and occupancy information, review and provide analysis on weekly marketing reports and oversees the analysis of data; provide support to residences on corrective action to achieve occupancy targets. Conducts regular visits to residences and liaises with the General Manager and sales team members on the successful implementation of the residence’s marketing plan and sales process. Develops and implements a training program for sales team members including tours, discovery, closing and leads management. Creates and maintains Marketing Resource Guide and related guidelines for consistent use of marketing and promotional materials. Leads new retirement residence sales and pre-opening lease up activities, including recruitment and orientation of marketing team members. Chairs Support Services Office sales & marketing meetings. Provide overall support and direction to Retirement counsellors (sales) to achieve optimum occupancy and meet targets for rental revenues.

Skills & Education Required:

Experience and formal education in Sales required, plus any of the following an asset: communications,
wellness or recreation Minimum 2 years’ experience in a sales role in senior’s services, housing, real estate, retirement,
hospitality or an operations role Retirement Residence Living experience is a HUGE Bonus Must have proficiency in Microsoft Office; Word, Excel and PowerPoint. Excellent interpersonal and communication skills. Strong leader and people manager – demonstrated ability to set direction, lead and drive change in an
organization and to create a highly engaged team. Travel to Aspira Retirement Homes is required throughout the province of Ontario

Sienna Senior Living is committed to employment equity, diversity, and inclusion in the workplace. In accordance with provincial regulations, upon request, support will be provided for accommodations throughout the recruitment, selection, and assessment process.



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