Marketing Automation Specialist

3 months ago

Vancouver, Canada GN Group Full time

Marketing Automation Specialist

Why work for Audigy?

Everyone who works at Audigy has a direct impact on the company and the people we work with. Our mission is to help our clients and their employees achieve their personal, professional, and financial goals through their business. Our passion is helping others realize their potential, and our success is achieved by helping others achieve a higher level of success. 

Culture  
We are looking for someone who is willing — nay, eager — to be an active participant in a professional and people-first culture. As a member of the marketing team at Audigy , we’re looking for someone who demonstrates the traits and values we hold in high regard: Be a team player, embrace and overcome adversity, and always have a strategy and a plan. Someone with exceptional dedication to delivering to our clients (members) the best experience and highest-quality work. Someone who fosters and thrives in generous-spirited collaboration and teamwork. On this team — whether we succeed or learn how to do it better next time — we do it together.

If you have a passion to be part of a team that is changing lives, apply now.

401(K) w/company match Parental/family leave w/transition-back-to-work benefit Medical/dental/vision Hybrid work environment (work-in-office required a minimum of 2 days per week) Daycare Flexible Spending Account PTO/paid holidays Free gym membership to Cascade Athletic Club Education reimbursement Hearing instrument benefit And more…

POSITION SUMMARY:

We are seeking a Marketing Automation Specialist to join our team. In this role, you will manage the marketing technology stack and collaborate closely with marketing, sales, product, and data teams to implement strategies that drive customer acquisition, solution adoption, and retention. Your deep understanding of marketing technology and best practices will enable you to translate business needs into actionable solutions, ensuring all teams have the tools and insights necessary to optimize the customer journey.

PERFORMANCE OBJECTIVES:

Tactical Development: implement a comprehensive strategy for all stages of the customer life cycle, with a focus on automation and data-driven marketing Program Maintenance and Optimization: regularly monitor the performance of marketing automation programs to ensure optimal functionality; propose and implement enhancements based on performance data and evolving business needs Stakeholder Collaboration: partner with various business units — including designers, marketing managers, and other teams — to identify and leverage opportunities for marketing technology to enhance efficiency, reduce costs, and increase revenue MarTech Management: oversee the marketing technology stack, including day-to-day operations, troubleshooting, and vendor management if needed Client Support: assist Marketing Managers in client calls by providing technical expertise and supporting discussions around marketing automation strategy and performance Data Stewardship: ensure marketing data accuracy and compliance with company privacy policies and data-management standards Journey Optimization: work closely with data teams to measure and enhance the effectiveness of customer acquisition and retention campaigns, focusing on end-to-end customer experience Training & Governance: educate and support the marketing team on best practices, campaign execution, and the use of marketing automation tools to drive campaign success.

COMPETENCIES (Knowledge and skills needed for this position):

Proven experience in a marketing automation role within a high-growth B2B or B2C technology environment; experience in the health care industry is a bonus Proficiency in setting up and managing automated campaigns in platforms like HubSpot, Marketo, or similar tools Experience with web tracking and analytics platforms (, Google Analytics, Adverity) Ability to translate complex data into actionable insights for business stakeholders Strategic thinking with a focus on long-term customer acquisition and retention goals Strong attention to detail, with excellent interpersonal, communication, and project-management skills Familiarity with privacy regulations such as GDPR, HIPAA, and CAN-SPAM

WORKING ENVIRONMENT:

Hybrid work environment (Mondays and Wednesdays in-office for all staff with occasional additional days as necessary for meetings and events) Full-time position working Monday-Friday, 8:00 AM-5:00 PM

PHYSICAL REQUIREMENTS AND WORK DEMANDS:

This position will spend long hours sitting and using office equipment and computers, which can cause muscle strain. This position will also have to do some lifting of supplies and materials from time to time.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, hybrid schedule, and activities may change at any time with or without notice.

Equal Opportunity Employer

Audigy helps its members, and their teams, realize and achieve their personal, professional, and financial goals through the success of the business. We deliver impact for our teams, our members, and their patients through partnership, leadership, and commitment. Audigy is part of GN Hearing, which operates in more than 90 countries across the world. GN Hearing is an equal opportunity/affirmative action employer committed to cultural diversity in the workplace. GN Hearing openly supports and is fully committed to the recruitment, training, and promotion of all individuals, without regard to race, color, creed, religion, national origin, ancestry, sexual orientation, disability, age, gender, maternity, marital status, status with regard to public assistance or any other classification protected by state, federal or local law or ordinance. Founded in 1869, GN Group has more than 6,000 employees. View and its .

Disability Accommodation

If you have a disability and you believe you need a reasonable accommodation in order to search for a job opening or to submit an online application, please email . This email is provided for the purpose of supporting applicants who have a disability that prevents them from being able to apply online. Only emails received for this purpose will be returned. Emails left for other purposes, such as following up on an application or technical issues not related to a disability, will not receive a response.

#LI-Audigy

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