Marketing Communications Specialist

Found in: Talent CA C2 - 2 weeks ago

Toronto, Canada Axiom Real-Time Metrics Full time

MARKETING COMMUNICATIONS SPECIALIST
Axiom Real-Time Metrics
Toronto, Ontario
Full Time

ABOUT THE COMPANY
Axiom Real-Time Metrics Inc., the pre-eminent eClinical technology and managed services company in Canada
delivering clinical trials on a global footprint, is seeking a Marketing Communications Specialist to join its team
A bit about Axiom:
• Celebrating 22 years of operations
• Have delivered hundreds of studies in over 25 countries
• Continuous growth of: Axiom Fusion eClinical Suite platform
• Constant investment in engineering and delivering new features
• Consecutively growing our team for the past 11 years:

• New Clients
• Team expansion:
• Newly opened California Offices

KEY RESPONSIBILITIES

Your core responsibilities as a Marketing Communications Specialist will include the following.

• Develop and produce video concepts and collaborate on strategy for social channels with motion
graphics, stock footage, voiceover, and music.
• Design, gather, write, edit, and proof content for email and web communication initiatives.
• Independently plan, produce and edit a wide variety of written and video content for web, email, social
media and print materials media (includes video description, thumbnail, subtitles, blog support, tracking
links).
• Develop, design, and curate engaging content for newsletters, ensuring relevant information is delivered
to the target audience in a timely manner.
• Demonstrate proficiency in search engine optimization (SEO), email marketing strategies, lead generation
techniques, and other diverse digital marketing methods to ensure a comprehensive and effective online
presence for the company.
• Apply knowledge in SEO/SEM techniques, Google Analytics, and CRM software.
• Stay current on video, marketing, and social media trends and best practices.
• Capable of managing multiple projects and meeting deadlines, prioritizing tasks while remaining flexible
and adaptable to evolving requirements and shifting priorities
• Create dedicated branded posts working from both supplied templates and organic messaging.
• Implement strategies to boost website traffic through various channels, analyzing data to optimize visitor
engagement and enhance online visibility.
• Generate and publish engaging and relevant content across social media platforms, fostering audience
interaction, increasing brand awareness, and maintaining a consistent online presence aligned with the
company’s marketing objectives.
• Research and planning of search engine optimization, email marketing, lead generation, and other digital
marketing methods.
• Conduct research and collaborate with internal teams to collect resources for content development.
• Monitor email performance metrics and implement optimizations to improve open rates and click-through
rates.

MUST POSSESS:

• Experience with photo/video editing software including Photoshop, InDesign, Illustrator, Motion graphics,
Adobe suites etc.
• Strong skills using Google Analytics to review data analytics and generate reports with insights.
• Research and planning of search engine optimization, email marketing, lead generation, and other digital
marketing methods
• Experience with digital advertising platforms including Google Ads, and Google Analytics.
• Experience with marketing automation and customer relationship management tools to manage campaign
execution and reporting.
• Effective time management skills and the ability to meet deadlines.
• Excellent verbal and written communication skills.
If you Possess these qualities, then Axiom Marketing Department Is Where You Belong

EDUCATIONAL REQUIREMENTS

• Bachelor’s Degree or higher in Marketing, Business, or related field.
• 3- 5 years of experience in Email Marketing / Digital Marketing / Digital Messaging / Graphic Design in a
fast-paced environment, preferably within the healthcare or technology sector.
• Proficient in MS Office including Excel and PowerPoint, social media, Blog writing and proofreading.

ABOUT THE BENEFITS

• Attractive Compensation Package
• Annualized Bonus
• Full Suite of benefits; Extended Health, Dental, Vision, LTD, Life Insurance.
• Generous Paid Vacation Package
• Beautiful Offices with unlimited Coffee and Ice-Cream

APPLICANT REQUIREMENTS

• All interested applicants are requested to submit a resume and cover letter.
• The Company is very team oriented, and we believe in celebrating our milestones and colleagues. We
often have Company events, luncheons, and ice cream days during the summer.
• We organize community service events and team building outings to promote and celebrate collaboration.
• We work hard but smart and have a passion for leading edge technology with great customer service.

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